Philip H. Howard's research while affiliated with Michigan State University and other places

Publications (44)

Article
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Hard cider is a sector of a maturing craft beverage industry that continues to experience growth in the United States. Cider is also experiencing challenges, however, such as competition from other alcohol markets, changing consumer preferences, the supply chain, and inflationary pressures. National policy changes may help promote more optimal outc...
Article
Industry and governments are increasingly investing in cellular agriculture. However, the trajectory of these technologies is likely to reinforce many current food system problems, particularly power asymmetries.
Article
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Hard cider is an important and growing part of the U.S. beverage market. Previous research suggests there is an opportunity for growers interested in selling locally grown cider-specific apple ( Malus domestica ) varieties. However, cider apple growers face production, distribution, and marketing challenges. This article fills a gap in the literatu...
Article
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Recent years have seen the convergence of industries that focus on higher protein foods, such as meat processing firms expanding into plant-based substitutes and/or cellular meat production, and fisheries firms expanding into aquaculture. A driving force behind these changes is dominant firms seeking to increase their power relative to close compet...
Preprint
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In this report, we continue our tradition of examining current levels of consolidation in the food system. We argue that consolidation results in a particular set of power relationships that have numerous negative impacts on farmers, workers and their communities as well as consumers, who have experienced higher prices and less innovation. These po...
Article
Bird damage is a serious problem for many fruit growers. Utilizing nest boxes to attract natural predators of fruit-eating birds is frequently effective in lowering bird damage, as well as increasing fruit marketability. The adoption of a conservation practice, however, depends on a grower’s level of interest. What is the level of interest in nest...
Article
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Conservation practices in agriculture—such as biological pest control, provision of pollinator habitat and cover cropping—may provide ecosystem services that are beneficial to both farmers and wildlife. Despite these benefits, however, their use is not yet widespread and the factors that may limit adoption are not well-understood. In this study we...
Article
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While many studies have suggested the beer value chain might be a vehicle for economic growth, few have estimated the economic impacts of craft beer to a geographic region. As such, this study uses modified input/output analysis to identify the economic contributions of instate beer production to the Michigan economy. We find that the beer value ch...
Article
A key challenge of the coming decades is increasing agricultural productivity while maintaining environments that optimize ecosystem service provisioning. Crop pests are a constant challenge for farmers. Recent investigations demonstrate that vertebrates consume numerous crop pests and that this consumption often reduces crop damage, a key ecosyste...
Article
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(1) Background: Big brewers, which have experienced declining sales for their beer brands in the last decade, have been accused of “craftwashing” by some craft brewers and their aficionados—they define craftwashing as big brewers (>6 million barrels per year) taking advantage of the increasing sales of craft beer by emulating these products or by a...
Article
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In recent years, consumers in the United States have been confronted by no fewer than four competing fair-trade labels, each grounded in a separate certification system and widely differing standards. This fracturing is partly a response to the recent split by the U.S. certifier Fair Trade USA from the international fair trade system, but also illu...
Article
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Diversity is important for the resilience of food systems, as well as for its own sake. Just how diverse are the systems that produce our food? I explore this question with a focus on wheat and bread and North America, and even more specifically in baking, milling and farming. Although the opacity of food and agricultural systems makes definitive a...
Article
‘Natural’ is a popular food marketing term. Although it is not well-defined, it refers primarily to inputs used for food processing, rather than agricultural practices. Given the market success of organic and non-GMO labeled foods, other agricultural practices may have the potential to develop ‘natural’ market niches while also addressing sustainab...
Article
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Intellectual property protections on seeds have increased dramatically in recent decades, from the granting of patent‐like protections on certain types of seeds in 1970 to the enforcement of contract provisions for seeds beyond the first sale in 2013. During this same period, the seed industry has experienced rapid consolidation. Although as recent...
Chapter
Pasture-based dairy farming in Michigan may be part of a solution to the dual problems of aging farmer populations and the disappearance of small- and medium-scale farms, as well as providing a host of ancillary benefits. Previous research has shown that many farmers lack effective promotional messages for this product, which is a significant barri...
Article
Consumer interest in the practices embodied in food production is rising. However, little is known about consumer responses to agricultural management practices, particularly those for controlling bird pests. A national, online survey was used to assess consumers’ willingness to pay for selected bird management practices, as applied to grapes and a...
Book
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This fourth Rural Sociological Society decennial volume provides advanced policy scholarship on rural North America during the 2010’s, closely reflecting upon the increasingly global nature of social, cultural, and economic forces and the impact of neoliberal ideology upon policy, politics, and power in rural areas. The chapters in this volume rep...
Conference Paper
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Consumers are eating more fruit because of positive health effects, increasing the importance of fruit production in the global economy. Birds damage and consume large quantities of cultivated fruit. At the same time, birds provide recreational activities, economic activity from bird watching, and ecosystem services in the form of pest consumption....
Article
Pasture-raised (PR) milk is a specialty product that could feasibly be produced by economically challenged dairy farms. Our goal was to profile the milk market using an internet survey to identify potential future consumers of PR milk. There were 611 U.S. respondents that were divided into three categories as types of milk consumers: those who only...
Chapter
This detailed analysis of the global food system looks at the way food is produced, distributed, and consumed in an effort to create a more equitable and healthful system worldwide. With large-scale famine afflicting regions around the globe and overconsumption and unhealthy eating habits destroying others, many are beginning to wonder if access to...
Article
The global beer industry has transformed dramatically in recent decades. Two key trends include 1) consolidation resulting from mergers, acquisitions and joint ventures, and 2) the largest firms expanding into new regions. While beer was previously a very local product, these trends have combined to result in approximately half of global sales bein...
Article
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We review research on power, dependency and the concentration of agrifood industries and report updated concentration figures for selected agrifood sectors. We then utilize network exchange theory to identify principles of dependency and network relations and describe network relationships within the broiler, beef and commodity crop sectors. We arg...
Article
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Sustainability marketing trends have typically been led by smaller, more mission-driven firms, but are increasingly attracting larger, more profit-driven firms. Studying the strategies of firms that are moving away from these two poles (i.e., mission-driven but larger firms, and profit-driven firms that are more committed to sustainability) may hel...
Article
Full-text available
We review research on power, dependency and the concentration of agrifood industries and report updated concentration figures for selected agrifood sectors. We then utilize network exchange theory to identify principles of dependency and network relations and describe network relationships within the broiler, beef and commodity crop sectors. We arg...
Conference Paper
Fruit producers have identified bird damage as a critical issue that has received limited attention from researchers. A USDA study estimated that birds cost producers in 7 states tens of millions of dollars through fruit loss and management efforts. Despite these costs, research has been uncoordinated and piecemeal, leaving producers with few, well...
Article
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The prevalence of obesity and overweight in youth has increased dramatically since the 1980s, and some researchers hypothesize that increased consumption of low-nutrient, energy-dense foods is a key contributor. The potential importance of food retailers near schools has received increasing attention, but public health research and policy has focus...
Article
Recent years have seen a substantial increase in alternative agrifood initiatives that attempt to use the market to curtail the negative social and environmental effects of production and trade in a globalized food system. These alternatives pose a challenge to capital accumulation and the externalization of environmental costs by large agribusines...
Article
This article considers how geospatial analyses can influence cartographic outputs in studies of the spatial structure of food environments. We make two contributions. First, we present a new approach to conceiving and visualizing urban food environments as ‘nutritional terrains’, in which the opportunities and costs of locating (healthful) food var...
Article
Classifying food retailers is an important step in spatial analyses of food environments for public health research, but current classification methods would benefit from refinement. We classified 94 retailers in Lansing, Michigan, based on the availability of 446 produce items. We compare our classification to groupings based on physical character...
Article
The success of alternative food initiatives indicates increasing interest in changing the way food is produced, processed, and sold. Ecolabels such as organic and Fair Trade have entered the mainstream marketplace, and other voluntary identifiers on products are emerging to address criteria not included in these successful initiatives. Little is kn...
Article
Minority youth in the United States experience higher rates of diet-related health disparities than their white, non-Latino counterparts. The field of community food security seeks to employ holistic constructs to better understand the social and environmental factors that impact diet-related health. Some perspectives greatly advocate the inclusion...
Article
The success of fair trade labels for food products imported from the Global South has attracted interest from producers and activists in the Global North. Efforts are under way to develop domestic versions of fair trade in regions that include the United States, Canada and the United Kingdom. Fair trade, which is based on price premiums to support...
Article
The 2006 outbreak of E. coli O157:H7, traced to bagged spinach from California, illustrates a number of contradictions. The solutions sought by many politicians and popular food analysts have been to create a centralized federal agency and a uniform set of production standards modeled after those of the animal industry. Such an approach would dispr...
Article
Research in the United States has found more limited retail food access in low-income and minority areas. This study analyzed retail food density in census blocks of Santa Cruz, Monterey, and San Benito Counties in California (n = 6308), using GIS and multilevel regression models. The results indicate that the density of retail food outlets was low...
Article
Producers are interested in developing labelling schemes that go ‘beyond organic’ to address ethical criteria not included the US Department of Agriculture organic standards. However, consumer interests in labels that are not as widely available as organic in the market are poorly understood. This study reports results of focus-group research and a...
Article
Full-text available
Discusses the restructuring of the food production, processing and retailing sectors in the USA. Describes different methods of vertical and horizontal integration that have occurred. Goes on to discuss the consolidation of business in retailing in particular. Refers to the relationships that are being formed between the supermarket chains, for exa...

Citations

... However, further research is essential to understand the underlying reasons for these differences, with the potential role of additional ingredients and additives beyond apples in "ciders" requiring investigation. The lack of compulsory ingredient labeling in alcoholic beverages globally, including cider (Staples et al., 2023), currently hinders comparison and understanding of the toxicological profile. ...
... D. McIntyre, Herren, Wakhungu, & Watson, 2009;Pretty, 2001). One of the key reasons for this situation lies within the structure of the agribusiness sector, as Constance, Hendrickson, and Howard (2014) examine. Since the 1990s the food industry has seen an increasing market power concentration and consolidation of MNCs. ...
... While further research is required in this area, the current indications suggest the possibility of dynamics similar to those observed in the conventional meat sector. As Howard (2022) emphasizes, there is a risk that cell-based chains and product offerings may be controlled by established players in the conventional animal-based meat industry, perpetuating the existing power dynamics in the meat sector. This is particularly concerning as these incumbents have made significant investments in technology development, creating barriers for new entrants. ...
... Growth in cider sales may have positive economic impacts throughout the supply chain, not only for cider makers but also for distributors, retailers, and consumers. In addition, growth may create new markets for apple growers, particularly for cider-specific varieties that currently garner higher prices than fresh or "dessert" apples (Ostrom et al., 2022). However, fluctuating consumer demand, competition from other craft beverage markets, and supply chain disruptions are limiting the hard cider market potential (American Cider Association, 2022;Lee-Weitz, 2023;NielsenIQ, 2023). ...
... Although the perception we have of the alternative protein world is often one of myriad 'smart' disruptive start-ups wrestling to create a little space for their own original innovation, the reality is quite different. What emerges from the most recent analyses (see, e.g., Clapp and Scrinis, 2017;Mouat et al., 2019;Howard et al., 2021) is, on the contrary, a world where the research and development (R&D) of those alternative protein products is now essentially controlled by the same TNCs that have been leading the meat industry for the last three to four decades. In the last few years, Cargill, for instance, invested in the lab grown meat company Aleph Farms, join ventured with the pea protein firm Puris, and later introduced its own plant-based meat substitute; JBS purchased Bio.Tech.Foods (a Spanish lab grown meat firm) in 2022 while investing another US$100M in developing lab grown meat (IPES, 2022). ...
... Facilitating connections with other farmers and providing the support of a community of like-minded farmers across long distances was an important role that several farmers (16%) identified PFI as filling. With fewer farmers on the land due to increasing farmland consolidation (Hendrickson et al., 2020), and even fewer farmers that use alternative practices, the distance to like-minded farmers can be prohibitive to networking. Farmers in the study said that only 10-25% of like-minded farmers in their network lived within 50 miles and many wished they had more local support. ...
... Second, we investigated rates of box occupancy and reproductive success. If kestrels successfully used boxes for nesting, this information would be useful for growers trying to manage crop pests that are commonly deterred and consumed by kestrels (Bardenhagen et al. 2020). Additionally, if box occupancy and reproductive success were high, these findings would indicate that nest boxes potentially provide benefits to local kestrel populations, which have been declining in many regions of North America for decades (McClure et al. 2017). ...
... One of the reasons for this failure is a simplistic understanding of farmers' motivations, dominated by rational, economic cost-benefit considerations [14,15]. There is increasing evidence for a far more nuanced and diverse decision-making behavior [16,17], and recent research on the role of agriculture in biodiversity conservation has applied a number of methodological approaches, for example, the theory of planned behavior [18] for analyzing the conservation of on-farm biodiversity [19], the role of intrinsic motivations and barriers for adopting conservation practices [20], or the relation of farmer's mental models to their land management practices [21,22]. ...
... This was a consequence of multinational pesticide firms in the US and Europe beginning to acquire biotech startups and investing heavily in biotechnology due to the profit potential of patentable GM seeds which led to a major consolidation in the global seed industry. Further, a recent series of mergers and acquisitions resulted in extreme concentration, with just four agrochemical giants-Bayer, Corteva, BASF, and ChemChina-today controlling over 50% of the global proprietary seed market (Hendrickson et al., 2019). Echoing this history of intellectual property rights, there is a new wave of concentration around NGTs. ...
... Beer is one of the most ancient and most widely consumed alcoholic beverages globally, contributing significantly to the economies of the producing countries [1,2]. In 2022, world beer production increased by 25 m hectoliters to 1.89 bn hectoliters, representing a growth of 1.3% [3]. ...