Madeeha Razzaq's scientific contributions
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Publications (2)
The objective of the paper is to examine patient satisfaction in the public and private hospitals using the SERVQUAL model in Pakistan. Around the world hospitals appear to gradually focus on their strategies of service quality. With a growing competition service quality plays a critical part in public and private hospitals of Pakistan. Now-a-days,...
The objective of the paper is to examine patient satisfaction in the public and private hospitals using the SERVQUAL model in Pakistan. Around the world hospitals appear to gradually focus on their strategies of service quality. With a growing competition service quality plays a critical part in public and private hospitals of Pakistan. Now-a-days,...
Citations
... Anabila (2019) found a favourable link between consumer happiness, loyalty, and repeat purchase intentions. Customer loyalty is also an essential aspect of the health care sector to sustain a profitable business and long-term customer relationships (Nawaz et al., 2016;Anabila, 2019;Chotivanich, 2014). This study view customer satisfaction as patient satisfaction and it is defined as the situation when patient is adequately satisfied with the kinds or quality of services they received from various hospital. ...
... In Pakistan the major health care providers are public and private sector hospitals [3]. However, as observed in most of the developing countries in Pakistan the public sector healthcare system is beleaguered but the private sector is trying to deliver the best and has been seemed to satisfy the patient needs [4]. ...