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Lifespan (Half-Life) of Social Media Posts: Update for 2024Lifespan (Half-Life) of Social Media Posts: Update for 2024
!01 January 2024
BY SCOTT M. GRAFFIUS | ScottGraffius.com
Introduction
Individuals and businesses use the Internet and other forms of digital
communication to reach and engage target audiences and promote
content. That’s digital marketing. It includes email, social media, web-
based advertising, and text and multimedia messages.
A rapidly expanding component of digital marketing is social media
marketing. It involves posting content on social media platforms such as
Snapchat, X (formerly known as Twitter), Facebook, Instagram, LinkedIn,
YouTube, Pinterest, and blogs. The platforms enable people to connect
with family and friends, share information and ideas, and access news
and entertainment. The platforms also play a vital role in business by
providing companies with direct channels to reach and engage with their
target audiences. When well-executed, social media marketing delivers
multiple benefits, including:
Engagement with a global audience — there are 4,950,000,000 (4.95
billion) active social media users worldwide.
Improved brand and marketplace awareness and reach.
Enhanced customer engagement.
Increased website traffic.
Improved search engine rankings.
And more.
When content is published online, relevance and engagement have a
limited lifespan. An advantageous objective metric is half-life. It’s the
time it takes for a post to receive half of its total engagement (such as
likes, shares, and comments). Data can help inform strategic and tactical
decisions, such as the frequency and scheduling of posts.
In 2018, Scott M. Graffius first published data on the lifespan (half-life) of
social media posts. Algorithms and other factors on platforms change
over time. For that reason, Graffius periodically updates the analysis.
This article provides the update for 2024.
Reports by others on the shelf life of social media are often based on the
experience of one person, one organization, or one limited set of data.
With any of those common limitations, findings are at risk of being non-
representative, inaccurate, or unreliable.
It’s important to have a broad set of data from multiple sources. In
addition to generating results that are more likely to be appropriately
representative, accurate, and reliable, this approach provides a more
complete picture and helps identify trends. Graffius’ “Lifespan (Half-Life)
of Social Media Posts: Update for 2024” — this research report — is built
on data from 37 sources.
Based on an analysis of data from 37 diverse sources, this report reveals
the average lifespan (half-life) for posts on Snapchat, X, Facebook,
Instagram, LinkedIn, YouTube, Pinterest, and blogs.
Main Section of Article
As detailed next, the half-life of posts varies by social media platform.
Snapchat
Snapchat is a multimedia instant messaging app and service developed
by Snap Inc., originally Snapchat Inc. A distinguishing feature of the
platform is that pictures and messages are usually only available for a
short time before they become inaccessible to their recipients. Snapchat
has 750,000,000 (750 million) active users.
The average half-life duration for Snapchat posts is 0 minutes.
Exceptions apply. Snapchat messages may disappear instantly or live up
to 24 hours (even longer in certain cases) depending on the type of
message, user settings, and other details.
Algorithms and other factors on platforms can change over time,
potentially impacting the average half-life duration for posts. For
comparison, here’s data on Snapchat for 2024 along with the last two
annual editions of this report:
2024: 0 minutes (exceptions apply).
2023: 0 minutes (exceptions apply).
2022: 0 minutes (exceptions apply).
X
X (formerly known as Twitter) is a microblogging and social networking
service owned by X Holdings II, Inc. (a wholly owned subsidiary of X
Holdings I, Inc., wholly owned by Elon Musk), on which users post and
interact with messages known as "tweets". X has 666,000,000 (666
million) active users. (Note: The data source is held in high regard.
Some other organizations report a lower value.)
The average half-life duration for tweets is 43 minutes.
Algorithms and other factors on platforms can change over time,
potentially impacting the average half-life duration for posts. For
comparison, here’s data on Twitter for 2024 along with the last two
annual editions of this report:
2024: 43 minutes.
2023: 24 minutes.
2022: 23 minutes.
Facebook
Facebook is an online social media and social networking service owned
by Meta Platforms. It's the third most visited website in the world.
Facebook has 3,030,000,000 (3.03 billion) active users.
The average half-life duration for Facebook posts is 76 minutes (=
1.27 hours).
Algorithms and other factors on platforms can change over time,
potentially impacting the average half-life duration for posts. For
comparison, here’s data on Facebook for 2024 along with the last two
annual editions of this report:
2024: 76 minutes.
2023: 105 minutes.
2022: 60 minutes.
Instagram
Instagram is a photo and video-sharing service owned by Meta Platforms.
The service allows users to upload media that can be edited with filters
and organized by hashtags and geographical tagging. Users can browse
other users’ content by tag and location, view trending content, like
photos, and follow other users to add their content to a personal feed.
Instagram has 2,000,000,000 (2.00 billion) active users.
The average half-life duration for Instagram posts is 1,185
minutes (= 19.75 hours).
Algorithms and other factors on platforms can change over time,
potentially impacting the average half-life duration for posts. For
comparison, here’s data on Instagram for 2024 along with the last two
annual editions of this report:
2024: 1,185 minutes (= 19.75 hours).
2023: 1,200 minutes (= 20.00 hours).
2022: 1,170 minutes (= 19.50 hours).
LinkedIn
LinkedIn is a business and employment-oriented online service. It's a
wholly-owned subsidiary of Microsoft. LinkedIn claims to have
875,000,000+ (875 million) users. However, it does not report how
many of those users are active users. It’s estimated that 424,000,000
(424 million) are active users.
The average half-life duration for LinkedIn posts is 1,458 minutes
(= 24.30 hours).
Algorithms and other factors on platforms can change over time,
potentially impacting the average half-life duration for posts. For
comparison, here’s data on LinkedIn for 2024 along with the last two
annual editions of this report:
2024: 1,458 minutes (= 24.30 hours).
2023: 1,440 minutes (= 24.00 hours).
2022: 1,440 minutes (= 24.00 hours).
YouTube
YouTube is an online video-sharing platform. It's owned by Google, and
it's the second most visited website, after Google Search. YouTube has
2,490,000,000 (2.49 billion) active users.
The average half-life duration for YouTube posts is 12,717
minutes (= 8.83 days).
Algorithms and other factors on platforms can change over time,
potentially impacting the average half-life duration for posts. For
comparison, here’s data on YouTube for 2024 along with the last two
annual editions of this report:
2024: 12,717 minutes (= 211.95 hours = 8.83 days).
2023: 12,672 minutes (= 211.20 hours = 8.80 days).
2022: 8,640 minutes (= 144.00 hours = 6.00 days).
Pinterest
Pinterest is an image-sharing service designed to enable the saving and
discovery of information (specifically "ideas") on the internet using
images — and on a smaller scale, videos — in the form of pinboards. The
platform is operated by Pinterest, Inc. It has 465,000,000 (465 million)
active users.
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The average half-life duration for Pinterest posts is 164,518
minutes (= 3.76 months).
Algorithms and other factors on platforms can change over time,
potentially impacting the average half-life duration for posts. For
comparison, here’s data on Pinterest for 2024 along with the last two
annual editions of this report:
2024: 164,518 minutes (= 2,741.97 hours = 114.25 days = 16.32
weeks = 3.76 months).
2023: 164,270 minutes (= 2,737.83 hours = 114.08 days = 16.30
weeks = 3.76 months).
2022: 164,270 minutes (= 2,737.83 hours = 114.08 days = 16.30
weeks = 3.76 months).
Blogs
Blogs (a truncation of "weblogs") are discussion or informational websites
consisting of discrete, often diary-style entries. Up until 2009, blogs were
usually the work of individuals and each typically covered a single topic.
In the 2010s, multi-author blogs (MABs) from media outlets and others
emerged. In addition to featuring the writings of multiple authors, MABs
often span a range of topics. It is estimated that there are over
600,000,000 (600 million) blogs.
The average half-life duration for blog posts is 1,022,997 minutes
(= 1.95 years).
The functionality of blogs and other factors can change over time,
potentially impacting the average half-life duration for posts. For
comparison, here’s data on blogs for 2024 along with the prior annual
edition of this report (note: this research started reporting on blogs in
2023):
2024: 1,022,997 minutes (1.95 years).
2023: 1,051,200 minutes (2.00 years).
Conclusion
Social media platforms — such as Snapchat, X, Facebook, Instagram,
LinkedIn, YouTube, Pinterest, and blogs — enable people to connect with
family and friends, share information and ideas, and access news and
entertainment. The platforms also provide organizations with direct
channels to reach and engage with their target audiences.
The relevance and engagement of posts on social media platforms have a
limited lifespan. An advantageous objective metric is half-life. It’s the
time it takes for a post to receive half of its total engagement (such as
likes, shares, and comments). In 2018, Scott M. Graffius first published
data on the lifespan (half-life) of social media posts. Algorithms and other
factors on platforms change over time. For that reason, Graffius
periodically updates the analysis. This report, which is based on half-life
data from 37 sources, provides an update for 2024.
Social media analytics provide valuable insights that can support efforts
to level-up engagement and results. Data
on the average lifespan (half-life) of posts, for example, can help inform
strategic and tactical decisions such as the frequency and scheduling of
posts.
Graffius’ Research is Widely Cited
Scientists, researchers, journalists, academics, YouTubers, podcasters,
SEO experts, analysts, businesses, and others have featured and used
prior — 2023 and earlier — editions of Scott M. Graffius’ “Lifespan (Half-
Life) of Social Media Posts” research. Here are a few examples:
Bensley, Robert J., & Brookins-Fisher, Jodi (2023, December 14).
Community and Public Health Education Methods: A Practical Guide—
Fifth Edition. Burlington, MA: Jones & Bartlett Learning. [The authors
cover Graffius’ work in Chapter 10 (Using Social Media) and list
Graffius’ work as reference number 84 on page 256. A link to the
publication at Google Books is here: https://bit.ly/cphem-5.]
Berkessel, Juergen (2021, October 27). How Evergreen Posting on
Social Media for Podcasters Creates Growth. Season 1, Episode 9 of
the Podcasting Strategy Show. Available at:
https://polymash.com/evergreen-posting. [The podcast references
Graffius’ research. Show notes include Graffius’ “Lifespan (Half-Life) of
Social Media Posts” visual as well as a hyperlink to Graffius’ full
report.]
Burton, Taylor (2022, November 2). Social Media Marketing:
Leveraging LinkedIn. Pennsylvania Bar Institute. Available at:
https://go.pbi.org/blog/social-media-marketing-leveraging-linkedin.
[In the article, “LinkedIn posts are shown to have a longer lifespan” is
hyperlinked to Graffius’ research.]
Center for Direct Marketing (2022, September 27). What Is the
Average Lifespan of a Blog or Social Media Post? Available at:
https://dmcenter.com/lifespan-of-a-post. [The article include data
from Graffius and a hyperlink to his research.]
Chowdhary, Tanish (2023, March 21). 13 Best Twitter Thread Tools to
Go Viral in 2023. Geekflare. Available at: https://geekflare.com/best-
twitter-thread-tools. [The article includes Graffius’ “Lifespan (Half-
Life) of Social Media Posts” visual and a hyperlink to Graffius’
research.]
Confederation of European Waste-to-Energy Plants (CEWEP) (2023,
June 15). The Power of Social Media and How to Use It. 10th CEWEP
Waste-to-Energy Congress, 14th - 16th June 2023, Berlin. Available
at: https://www.cewep.eu/congress2023presentations/ and
https://www.cewep.eu/wp-content/uploads/2023/06/4.1-Monika-
Michalska.pdf. [CEWEP Congress presentation slide 9 featured
Graffius’ visual, representing a summary of his research findings.]
Degraux, Xavier (2022, November 5). Quelle est la Durée d’un Post
sur Twitter, Instagram, LinkedIn. Available at:
https://www.xavierdegraux.be/quelle-est-la-duree-dun-post-sur-
twitter-instagram-linkedin. [In his article, Xavier Degraux — a social
networks and content marketing consultant based in Belgium —
discussed Graffius' work and provided a hyperlink to the research.
Here's the title in English: How Long is a Post on Twitter, Instagram,
LinkedIn.]
Encompass Online Marketing (2023, March 15). How Often Should You
Publish New Content? Available at:
https://encompassonline.ca/blog/how-often-should-you-publish-new-
content. [Among other points, the article references the lifespan of
tweets and has a hyperlink to Graffius’ research.]
Fallah, Georges (2023, December 18). The Best Times to Post on
Social Media. Available at: https://www.vbout.com/blog/the-best-
times-to-post-on-social-media. [The article has hyperlinks to Graffius’
research.]
Gebauer, Susanna (2022, October 25). Twitter Scheduling: How to
Schedule Tweets for More Impact. Available at:
https://susannagebauer.com/blog/twitter-scheduling/. [The article
includes a link to Graffius' research.]
Geyser, Werner (2023, September 20). 34 Mind-blowing Pinterest
Stats for 2023. Influencer Marketing Hub. Available at:
https://influencermarketinghub.com/pinterest-stats. [The article
references the durations of “three months” and provides a hyperlink
to Graffius’ research.]
GoDaddy (2023, February 20). How to Do Social Media: A Guide for
Small Businesses and Entrepreneurs. Available at:
https://www.godaddy.com/resources/skills/how-to-do-social-media.
[In discussing the lifespan of tweets, the article provides a hyperlink
to Graffius’ research.]
Gotch, Nathan (2023, December 4). How to Start an SEO Business
(2024 Update). Available at: https://www.gotchseo.com/start-seo-
company/. [The article includes Graffius’ “Lifespan (Half-Life) of Social
Media Posts” visual and a hyperlink to Graffius’ research.]
Hawes, C. W. (2023, January 24). Social Media Half-Life. Available at:
https://www.cwhawes.com/social-media-half-life. [The article
identifies Graffius’ research and has a hyperlink to it.]
Lin, Yunduan, & Wang, Mengxin, & Zhang, Heng, & Zhang, Renyu, &
Shen, Zuo-Jun Max (2021, June 9; revised 2023, June 28). Content
Promotion for Online Content Platforms with the Diffusion Effect.
SSRN. Available at: https://papers.ssrn.com/sol3/papers.cfm?
abstract_id=3863104 and https://dx.doi.org/10.2139/ssrn.3863104.
[The scientific paper mentions Graffius’ work, and it delineates his
research in the References section.]
McErlain-Naylor, Stuart (2022, March 24). Social Media for Academia -
All You Need to Know [Video]. Available at:
https://www.youtube.com/watch?v=Ka88MxZbU8o. [At timestamp
13:59 in the video, Dr. Stuart McErlain-Naylor displays a visual which
summarizes the 2022 edition of Graffius’ research.]
MeetEdgar (2023, April 2). Everything You Need to Know About
Repeating Social Media Content. Available at:
https://meetedgar.com/blog/repeating-social-media-content. [This
article from social media management tool company MeetEdgar
discusses the lifespan of posts and it has a hyperlink to Graffius’
research.]
Memom, Alafiya (2023, June 14). Master the Art of Using Pinterest for
Blogging in 2023. ContentStudio. Available at:
https://blog.contentstudio.io/pinterest-for-blogging. [The article
rounds up the half-life of Pinterest pins as “4 months” and it includes
a hyperlink to Graffius’ research.]
Metricool (2023, October 31). YouTube Marketing in 2023. Available
at: https://metricool.com/youtube-marketing. [The article includes
“According to Scott Graffius’s data ...” and a hyperlink to Graffius’
research.]
Patel, Neil (2023, May 23). 18 Powerful Twitter Marketing Tips [That
Actually Work]. Neil Patel. Available at:
https://neilpatel.com/blog/twitter-marketing-tips. [In the article, “The
average lifespan of one tweet” has a hyperlink to Graffius’ research.]
Pitzalis, Josh (2022, November 21). Finding Social Media Calendar
Ideas for Twitter. Chirr App. Available at:
https://getchirrapp.com/how-to/find. [The article references the half-
life of a tweet and has a hyperlink to Graffius’ research.]
Pugalia, Akash, & Lalani, Farah (2023, September 29). Digital Safety:
How a Multi-Faceted Approach Can Help Tackle Real-World Harm.
World Economic Forum. Available at:
https://www.weforum.org/agenda/2023/09/digital-safety-multi-
faceted-approach-tackle-real-world-harm. [The Proceedings of the
National Academy of Sciences (PNAS) included data by Graffius on the
half-life of social media. The World Economic Forum covered that
PNAS study in their article.]
Rainey, Clint (2023, August 15). Social Media’s Toxic Impact Can Last
Up to 8 Days. This Behavioral Scientist’s Solution Might Surprise You.
Available at: https://www.fastcompany.com/90939081/social-media-
toxic-impact-content-moderation-solution-behavior-science. [The
Proceedings of the National Academy of Sciences (PNAS) included
Graffius’ research data on the half-life of social media. Fast Company
covered that PNAS publication — and summarized Graffius’ data from
it — in their article.]
Rynek Pro (2023, June 26). Długość Życia Postów (Half-Life) w
Mediach Społecznościowych w 2023 Roku. Available at:
https://rynek.pro/half-life-dlugosc-zycia-postow/#pll_switcher. [Rynek
Pro, a Poland-based advertising agency, featured Graffius’ research in
their article. Here’s the title in English: Life Expectancy of Posts (Half-
Life) in Social Media in 2023.]
Schneider, Philipp J., & Rizoiu, Marian-Andrei (2023, August 22). The
Effectiveness of Moderating Harmful Online Content. Proceedings of
the National Academy of Sciences of the United States of America,
120 (34): e2307360120. Available at:
https://www.pnas.org/doi/abs/10.1073/pnas.2307360120. DOI:
10.1073/pnas.2307360120. [The scientific paper references Graffius’
“Lifespan (Half-Life) of Social Media Posts” research and uses his
data.]
Strozyk, Kaylee (2023, November 3). 11 Tips on How to Use Pinterest
for Real Estate. Fit Small Business. Available at:
https://fitsmallbusiness.com/how-to-use-pinterest-for-real-estate-
agents. [The article references that the half-life of Pinterest pins is
“about 3.75 months.” Selecting the respective hyperlink brings up
Graffius’ research.]
Thailand TV News (2022, August 16). Half-Life of Each Social Media
Post. Available at: https://thailandtv.news/half-life-of-each-social-
media-post-thumbsup. [The article incorporates data from Graffius’
work and it has a hyperlink to his research.]
The Tech Reps (2023, January 23). SEO or Social Media Marketing,
Which is Better for Sales? [video]. Available at:
https://www.youtube.com/watch?v=aVmQdHDXCrw. [The Tech Reps
used Graffius’ “Lifespan (Half-Life) of Social Media Posts” visual as the
background image in their video.]
Two Rivers Marketing (2020, December 9). 8 Social Media Channels
and Tactics to Consider Adding to Your Marketing Mix. Available at:
https://www.tworiversmarketing.com/blog/8-social-media-channels-
and-tactics-to-consider-adding-to-your-marketing-mix. [The article
references the lifespan of posts and has a hyperlink to Graffius’
research.]
Walters, Christy (2023, May 4). How To Curate Content for LinkedIn:
Handpick Your Next Post. CopyPress. Available at:
https://www.copypress.com/kb/social-media-promotion/curate-
content-for-linkedin. [The article discusses the lifespan of a LinkedIn
post and has a hyperlink to Graffius’ research.]
And many more.
Graffius appreciates the coverage of his research.
References/Sources
References/sources are organized into two sections - A and B.
A. Here are the sources related to the lifespan (half-life) of social media
posts:
A1. Adobe
A2. Association for the Advancement of Artificial Intelligence
A3. Bit(dot)ly
A4. Business Insider
A5. Business Standard
A6. Cornell University
A7. Emeritus
A8. Espirian
A9. Exceptional PPM and PMO Solutions
A10. Fanbooster (Traject)
A11. Fast Company
A12. Forbes
A13. Google
A14. Halverson Group
A15. IEEE
A16. Ignite Social Media
A17. Kinsta
A18. Klout
A19. Later
A20. Moz
A21. New York Times
A22. Pinterest
A23. Royal Town Planning Institute
A24. Science(dot)org
A25. Sculpt - B2B Social Media Agency
A26. Simply Measured
A27. Snapchat
A28. Social Media Marketing
A29. Social Media University—Global
A30. Tapp Network
A31. TechniqueHow
A32. The Online Advertising Guide
A33. Université de Genève
A34. University of Akron
A35. Washington Post
A36. WebFX
A37. Wiselytics
B. Here are the references for additional information (such as the number
of active users on platforms, etc.; see section A for sources related to the
half-life of posts):
B1. Statista (2023, August 31). Social Media - Statistics and Facts.
B2. Trivette, Hannah (2022, October 14). A Guide to Social Media
Algorithms and SEO. Forbes.
B3. Statista (2023, October). Most Popular Social Networks Worldwide
as of October 2023.
B4. Graffius, Scott M. (2023, January 1). Lifespan (Half-Life) of Social
Media Posts: Update for 2023. Available at:
https://scottgraffius.com/blog/files/social-2023.html. DOI:
10.13140/RG.2.2.19783.98722.
B5. Graffius, Scott M. (2022, January 5). Lifespan (Half-Life) of Social
Media Posts: Update for 2022. Available at:
https://www.scottgraffius.com/blog/files/social-2022.html.
B6. LinkedIn.
B7. Macready, Hannah (2023, February 22). 47 LinkedIn Statistics You
Need to Know in 2023. Hootsuite.
B8. Ong, Si Quan (2023, January 27). 59 Blogging Statistics for 2023.
B9. Colicev, Anatoli, & Malshe, Ashwin, & Pauwels, Koen, & O'Connor,
Peter (2018). Improving Consumer Mindset Metrics and Shareholder
Value Through Social Media: The Different Roles of Owned and Earned
Media. Journal of Marketing, 82 (1): 37-56.
B10. Collier, Azure (2017, April 28). How to Create a Social Media
Posting Schedule. Constant Contact.
B11. IBM (n.d.). What is Social Media Analytics. Available at:
https://www.ibm.com/topics/social-media-analytics.
B12. Kanuri, V. K., & Chen, Y., & Sridhar, S. (2018). Scheduling
Content on Social Media: Theory, Evidence, and Application. Journal of
Marketing, 82 (6): 89-108.
B13. Liadeli, G., & Sotgiu, F., & Verlegh, P. W. J. (2023). A Meta-
Analysis of the Effects of Brands' Owned Social Media on Social Media
Engagement and Sales. Journal of Marketing, 87 (3): 406-427.
B14. Perreault, Marie-Catherine, & Mosconi, Elaine (2018). Social
Media Engagement: Content Strategy and Metrics Research
Opportunities. Proceedings of the 51st Hawaii International
Conference on System Sciences: 3568-3577.
B15. Trunfio, Mariapina, & Rossi, Simona (2021). Conceptualising and
Measuring Social Media Engagement: A Systematic Literature Review.
Italian Journal of Marketing, 2021 (3):267-292.
How to Cite this Article
Graffius, Scott M. (2024, January 1). Lifespan (Half-Life) of Social Media
Posts: Update for 2024. Available at:
https://scottgraffius.com/blog/files/social-24.html.
Permission Request Information
To request permission to use the “Lifespan (Half-Life) of Social Media
Posts: Update for 2024” visual shown at the top of this article or any
other material from this publication, contact Scott M. Graffius. If your
request is approved, Graffius will give you an authorization/license and, if
applicable, high-resolution files of the visual.
About Scott M. Graffius
Scott M. Graffius, PMP, SA, CSP-SM, CSP-PO, CSM, CSPO, SFE, ITIL,
LSSGB is an agile project management practitioner, consultant, thinker,
creator, multi-award-winning author, and international public speaker.
Founder and CEO of Exceptional PPM and PMO Solutions™ and subsidiary
Exceptional Agility™, he has generated over $1.9 billion for Global
Fortune 500 businesses and other organizations he has served. Graffius
and content from his books, talks, workshops, and more have been
featured and used by Microsoft, Oracle, Broadcom, Cisco, Gartner, Project
Management Institute, IEEE, National Academy of Sciences, United States
Department of Energy, Yale University, Tufts University, and others. He
delights audiences with dynamic and engaging talks and workshops on
agile project management, AI, Tech leadership, video game development,
strategic alignment, the science of high performance teams, and more. To
date, he's presented sessions at 89 conferences and other events across
25 countries.
His full bio is available here.
Connect with Scott on:
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Copyright © 1999-2024 Scott M. Graffius. All rights reserved.
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Israel
0
Italy
1
Japan
2
Luxembourg
3
Mexico
4
Netherlands
5
New Zealand
6
Norway
7
Spain
8
Sweden
9
Switzerland
:
UAE
;
United Kingdom
<
United States
🌏
More countries
About Agile Transformation: A Brief Story of How an
Entertainment Company Developed New Capabilities and
Unlocked Business Agility to Thrive in an Era of Rapid
Change
Thriving in today's marketplace frequently depends on making a
transformation to become more agile. Those successful in the transition
enjoy faster delivery speed and ROI, higher satisfaction, continuous
improvement, and additional benefits.
Based on actual events, Agile Transformation: A Brief Story of How
an Entertainment Company Developed New Capabilities and
Unlocked Business Agility to Thrive in an Era of Rapid Change
provides a quick (60-90 minute) read about a successful agile
transformation at a multinational entertainment and media company, told
from the author's perspective as an agile coach.
The award-winning book by Scott M. Graffius is available in paperback
and ebook/Kindle in the United States and around the world. Some links
by country follow.
!
Australia
"
Austria
$
Brazil
%
Canada
&
Czech Republic
'
Denmark
(
Finland
)
France
*
Germany
+
Greece
-
India
.
Ireland
1
Japan
2
Luxembourg
3
Mexico
4
Netherlands
5
New Zealand
7
Spain
8
Sweden
9
Switzerland
:
United Arab Emirates
;
United Kingdom
<
United States
🌏
More countries
The short link for this article is: https://bit.ly/life-2024
(Coming soon) Posts related to this article are on ResearchGate, LinkedIn,
Twitter, Facebook, Instagram, Pinterest, and other platforms.
Visuals JPG1 and JPG2 and PNG
© Copyright 2024 Scott M. Graffius. All rights reserved. This material may
not be published, broadcast, rewritten or redistributed without the
express written permission of Scott M. Graffius.
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