ArticlePDF Available

Contacts and Contracts: Cross-Level Network Dynamics in the Development of an Aircraft Material

Authors:

Abstract and Figures

In this paper, we investigate how interorganizational networks and interpersonal networks interact over time. We present a retrospective longitudinal case study of the network system that developed a novel aircraft material and analyze change episodes from a structurationist perspective. We identify five types of episodes in which interpersonal and interorganizational networks interact (persistence, prospecting, consolidation, reconfiguration, and dissolution) and analyze conditions for these episodes and sequences among them. Our findings advance a cross-level perspective on embeddedness and show how individuals may draw on relational and structural embeddedness as distributed resources. The multiple levels of embeddedness impact network dynamics by introducing converging and diverging dialectics, thereby limiting path dependence and proactive network orchestration.
Content may be subject to copyright.
Organization Science
Vol. 22, No. 4, July–August 2011, pp. 940–960
issn 1047-7039 eissn 1526-5455 11 2204 0940 doi 10.1287/orsc.1100.0578
© 2011 INFORMS
Contacts and Contracts: Cross-Level Network Dynamics
in the Development of an Aircraft Material
Hans Berends, Elco van Burg
School of Industrial Engineering, Eindhoven University of Technology, 5600 MB Eindhoven, The Netherlands
{j.j.berends@tue.nl, j.c.v.burg@tue.nl}
Erik M. van Raaij
Rotterdam School of Management, Erasmus University, 3062 PA Rotterdam, The Netherlands,
eraaij@rsm.nl
In this paper, we investigate how interorganizational networks and interpersonal networks interact over time. We present
a retrospective longitudinal case study of the network system that developed a novel aircraft material and analyze change
episodes from a structurationist perspective. We identify five types of episodes in which interpersonal and interorganiza-
tional networks interact (persistence, prospecting, consolidation, reconfiguration, and dissolution) and analyze conditions
for these episodes and sequences among them. Our findings advance a cross-level perspective on embeddedness and show
how individuals may draw on relational and structural embeddedness as distributed resources. The multiple levels of embed-
dedness impact network dynamics by introducing converging and diverging dialectics, thereby limiting path dependence
and proactive network orchestration.
Key words: multilevel; network dynamics; product development; structuration
History: Published online in Articles in Advance October 22, 2010.
Introduction
By entering into interorganizational relationships, orga-
nizations can get access to complementary resources
(Aiken and Hage 1968, Van de Ven 1976), enabling,
for example, complex innovations (Dhanaraj and Parkhe
2006, Powell et al. 1996). The embeddedness in net-
works also constitutes a resource in itself (Gulati 2007):
a firm’s existing network position and its past alliances
influence subsequent relations, because previous expe-
riences create ties that provide opportunities for future
collaboration (Gulati and Gargiulo 1999, Powell et al.
2005, Uzzi 1997). These initial network conditions may
be enacted but also adjusted in processes of evaluation,
adaptation, and learning (Ariño and de la Torre 1998,
Doz 1996, Sydow 2004). The embeddedness of organi-
zations is thus a key factor shaping network dynamics.
The embeddedness of organizations depends on ties
at the level of individuals (Barden and Mitchell 2007,
Granovetter 1985). Ties at the level of organizations oper-
ate through individuals and their connections with coun-
terparts in partner organizations (Seabright et al. 1992),
thus creating multiple levels of embeddedness (cf. Dacin
et al. 1999, Hagedoorn 2006). However, few empir-
ical studies have investigated the interaction between
interorganizational networks and interpersonal networks
(Brass et al. 2004, Gulati 2007, Marchington and Vincent
2004). Those studies that looked at the interplay of
the two levels have been limited to cross-level effects
in existing interorganizational collaborations (Gulati and
Sytch 2008, Seabright et al. 1992, Zaheer et al. 1998)
and the role of personal relations in the formation of
dyadic interorganizational relations (Barden and Mitchell
2007, Gulati and Westphal 1999, Rosenkopf et al. 2001).
In this paper, we aim for more comprehensive under-
standing of the network dynamics resulting from these
multiple levels of embeddedness. Therefore, we investi-
gate how interorganizational and interpersonal networks
interact over time, viewing them as distinct phenomena,
whereby the latter is not necessarily nested in the former.
We address this question through a retrospective lon-
gitudinal case study of the network system that devel-
oped and eventually applied a new aircraft material
called Glare. Glare is a lightweight sheet material with
high fatigue strength and damage tolerance that found its
first major commercial application on the Airbus A380
“superjumbo.” Development of this material spanned
more than 30 years, during which the network sys-
tem underwent many changes. We adopt a process
research approach to investigate the patterns underly-
ing these changes, using qualitative research procedures
(Langley 1999, Van de Ven and Poole 1995). Our
analysis is informed by structuration theory (Giddens
1984), because its interactive conceptualization of struc-
ture and agency reconciles prior research findings on
network dynamics and supports the linking of interper-
sonal and interorganizational networking (Sydow and
Windeler 2003).
940
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
Organization Science 22(4), pp. 940–960, © 2011 INFORMS 941
The contributions of this paper are as follows. First,
to the best of our knowledge, we provide the first pro-
cess study of networks that includes interorganizational
and interpersonal network levels. Second, whereas exist-
ing studies have analyzed a single interaction pattern,
we identify five different episode types in the recursive
structuration of interpersonal and interorganizational net-
works, and analyze conditions underlying these episodes
and sequences among them. Third, we advance theory
on multiple levels of embeddedness. Our findings show
how the interpersonal level makes embeddedness a dis-
tributed resource that may be incongruent across levels
and show how this holds for both relational and struc-
tural embeddedness. Fourth, we advance process theoriz-
ing on network dynamics by showing how the multiple
levels of embeddedness result in converging and diverg-
ing dialectics that complement evolutionary and teleo-
logical explanations of network development.
The rest of this paper proceeds as follows. We first
review the literature on the dynamics of interorgani-
zational networks and the embeddedness of organiza-
tions in interorganizational and interpersonal networks.
After discussing our case study research methods, we
present five different episode types in network dynam-
ics and analyze the sequences of episodes found in the
case study. Finally, we discuss the implications of these
findings for understanding of network embeddedness,
describe the limitations of this research, and present our
conclusions.
Dynamics in Networks
Defining Networks
A network is defined broadly as a set of actors and the
set of ties between them representing their relationships
(Brass et al. 2004). In this paper, we distinguish between
two types of networks: interorganizational networks, in
which the actors are organizations, and interpersonal net-
works, in which the actors are individuals (cf. Oliver and
Liebeskind 1998). Interorganizational networks are cre-
ated by agreements between organizations specifying the
contributions, rights, and responsibilities of each organi-
zation in the pursuit of a particular objective (Jones et al.
1997, Koza and Lewin 1999). Interpersonal networks
consist of individuals tied together within or across orga-
nizations through work, advice, and friendship relation-
ships (Brass et al. 2004, Oliver and Liebeskind 1998).
The transactional content differs between these types of
relations: work relationships exchange goods and ser-
vices, advice relationships exchange information, and
friendship ties exchange affect and social identity (Tichy
et al. 1979, Krackhardt 1990). The boundaries of interor-
ganizational and interpersonal networks are defined by
the relevance of the relation in facilitating access to
resources that may be helpful in the pursuit of a partic-
ular objective (Hung 2006, Laumann et al. 1978).
Interorganizational networks and interpersonal net-
works are separate yet intricately connected and inter-
dependent phenomena (Oliver and Liebeskind 1998).
An agreement between two or more organizations to
cooperate cannot be enacted without at least work
relationships between boundary-spanning individuals
(Van de Ven 1976). At the same time, however, many
friendship or advice relations may exist between indi-
viduals in different organizations without any agree-
ment at the level of the organization (Liebeskind et al.
1996). Thus, although the two networks exist at dif-
ferent levels, the interpersonal network is not necessar-
ily nested within the interorganizational network (Oliver
and Liebeskind 1998). Such partial inclusion is a com-
plicating factor to be addressed in cross-level research
(Rousseau 1985). We refer to the combination of the
interorganizational network and the interpersonal net-
work as the network system.
Dynamics in Interorganizational Networks
Embeddedness refers to the contextualization of activ-
ities in social structures and relations (Dacin et al.
1999, Granovetter 1985). Actions do not occur in a
social void but instead are affected by relations result-
ing from previous actions (Granovetter 1992). Previous
experiences provide information about partners, thereby
enhancing awareness and understanding of other actors’
competencies and resources, and influencing the social
attractiveness of other actors by building or destroy-
ing trust and commitment (Barden and Mitchell 2007,
Granovetter 1985, Gulati 1995b). Mutual understanding,
trust, and commitment influence the opportunities and
the willingness to engage in collaboration.
Network researchers have distinguished relational and
structural components of embeddedness (Granovetter
1992, Gulati 1995b). Relational embeddedness refers to
influences of dyadic relationships, whereas structural
embeddedness captures the influences of the overall pat-
tern of direct and indirect relations among a set of actors.
Structural embeddedness matters when social informa-
tion originates not only from direct interactions with
others but also from indirect connections to third parties
(Gulati and Gargiulo 1999).
Longitudinal studies of interorganizational networks
have firmly established that the embeddedness of orga-
nizations in network relationships affects the subsequent
formation of new relationships and future shaping of the
network (Uzzi 1997). Two organizations are more likely
to engage in an alliance when they have engaged in
past alliances together or share common third-party ties
(Chung et al. 2000, Gulati 1995b, Gulati and Gargiulo
1999). Consortium members are more likely to remain
in a research and development (R&D) consortium when
they have additional ties to other organizations in the
consortium (Olk and Young 1997). Furthermore, more
centrally positioned organizations will acquire more
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
942 Organization Science 22(4), pp. 940–960, © 2011 INFORMS
new linkages (Tsai 2000; Powell et al. 1996, 2005),
and network structures tend to persist (Walker et al.
1997, Lorenzoni and Lipparini 1999). These tenden-
cies to replicate and strengthen existing relationships
and network structures highlight path-dependent conse-
quences of embeddedness, thereby exemplifying evolu-
tionary dynamics (Gulati 1998, Uzzi 1997).
Other process studies of network dynamics have
attended more explicitly to agency, allowing for tele-
ological process explanations (Van de Ven and Poole
1995). For example, endogenous network dynamics can-
not explain how to access networks without having a
prior position in them (Rosenkopf et al. 2001). Indeed,
process studies of organizational network dynam-
ics found intentional network design alongside path-
dependent network development mechanisms (Doz et al.
2000, Koza and Lewin 1999, Sydow 2004). Firms
and individuals may undertake strategic activities to
sidestep structures that inhibit network transformation
(Capaldo 2007, Rosenkopf et al. 2001), proactively man-
age relationships through subsequent stages (D’Aunno
and Zuckerman 1987, Jap and Anderson 2007), or steer
relationship development iteratively, through learning
and adaptation to changing conditions (Ariño and de la
Torre 1998, Doz 1996, Kumar and Nti 1998, Ring and
Van de Ven 1994).
Structuration theory (Giddens 1984) is able to rec-
oncile findings on embeddedness in social structures
with process studies of networks that emphasize agency
(Gulati 1995b, Li and Berta 2002, Sydow 2004, Sydow
and Windeler 1998). Structuration theory provides a
dynamic conception of structure and an embedded inter-
pretation of agency, considering them as an interactive
duality (Giddens 1984). One of the main concepts of
structuration theory, the “duality of structure,” asserts
that social structures are both the outcome and the
very medium of social interaction (Giddens 1976).
Agency is embedded in existing structures that both
enable and partially constrain human action. At the
same time, individuals have the power to “act oth-
erwise,” the possibility to say “no” (Giddens 1984).
The ongoing construction and reconstruction of structure
through embedded agency is called “structuration” and
is present in the dynamic interplay of existing relations
forming structural conditions for action and actions in
turn reshaping those structural conditions (Gulati 1995b,
Sydow and Windeler 1998). Whereas the structurationist
conception of embedded agency supports the notions of
relational and structural embeddedness stressed by evo-
lutionary studies, it also highlights agents’ abilities to
generate change as stressed by teleological studies.
In addition to evolutionary and teleological mecha-
nisms, structuration theory has been used to highlight
dialectical mechanisms in network dynamics (de Rond
2003). Actors engaged in the process of structura-
tion face the “dialectic of control” in that interacting
agents are always mutually dependent because relation-
ship partners are always characterized by some degree of
autonomy. Actors are influenced by more or less pow-
erful others, but they also have the opportunity to exert
control over those others (Giddens 1984, Sydow and
Windeler 1998). The dialectic of control has been stud-
ied as a phenomenon occurring between organizations
(Das and Teng 2000, de Rond 2003, McGuire 1988,
Zeitz 1980), emphasizing the engagement of multiple
partners in the construction of collaborative structures,
each responding to oppositions existing between them.
For example, de Rond and Bouchikhi (2004) analyzed
the tension between control and autonomy in the rela-
tion between alliance partners. Dialectics of control con-
strain the unilateral construction of social systems and
create unpredictability in social dynamics (Sydow and
Windeler 1998).
Embeddedness in Interorganizational and
Interpersonal Networks
We seek to extend understanding of interorganizational
network dynamics by incorporating the level of inter-
personal relations into the analysis. Firms are connected
by interpersonal relations at all levels where transactions
take place (Granovetter 1985), and these multiple con-
tacts provide potentially different experiences (Barden
and Mitchell 2007). Mechanisms of embeddedness may
operate both at the interpersonal and interorganizational
levels (Barden and Mitchell 2007, Gulati and Sytch
2008). For example, boundary-spanning individuals may
trust a partner organization as a whole, or they may
trust a specific counterpart in that organization (Zaheer
et al. 1998). Relationships among individuals thus play
a key role in the embeddedness of organizations. Yet
the implications of these multiple levels of embedded-
ness are only marginally explored, as prior research has
mostly focused on a single level (Brass et al. 2004, Klein
et al. 2000).
Although longitudinal studies of interorganizational
networks have convincingly documented the path-
dependent effect of organizations’ embeddedness in net-
works, they do not clarify the role of individuals and
interpersonal networks because they usually take the
organization or the dyadic relationship between orga-
nizations as the smallest unit of analysis (Klein et al.
2000). Research on interpersonal relations, by contrast,
has documented the liberal sharing of information in
informal networks among professionals from different
organizations, based on shared passions and mutual trust,
with limited attention for connections with the interorga-
nizational level (Bouty 2000, Brown and Duguid 2001,
Dahl and Pedersen 2004, Kreiner and Schultz 1993,
Schrader 1991, von Hippel 1987).
A few studies have disentangled interpersonal and
interorganizational relations and studied cross-level
effects (de Rond 2003, Marchington and Vincent 2004,
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
Organization Science 22(4), pp. 940–960, © 2011 INFORMS 943
Oliver and Liebeskind 1998). Within existing interor-
ganizational relations, interpersonal experiences have
been found to transform into interorganizational trust
(Zaheer et al. 1998, Gulati and Sytch 2008), whereas
a lack of “chemistry” may subvert interorganizational
bonds (de Rond 2003). Moreover, personal ties between
senior executives support the creation of formal rela-
tions between organizations (Browning et al. 1995,
Capaldo 2007, Ring and Van de Ven 1994, Westphal
et al. 2006). This has been confirmed in studies focus-
ing on ties originating from previous exchanges among
leaders (Barden and Mitchell 2007), executives’ pre-
vious jobs (Eisenhardt and Schoonhoven 1996, Kim
and Higgins 2007), and interlocking directorates (Gulati
and Westphal 1999). Research has focused mostly on
senior executives, but midlevel managers participating
in technical committees (Rosenkopf et al. 2001) and
other boundary spanners engaged in interorganizational
exchanges have also been found to aid the formation of
interorganizational ties (Barden and Mitchell 2007).
Prior research has thus revealed important inter-
personal dimensions of organizational embeddedness,
evoking calls for more research into the connections
between the interpersonal and the interorganizational
levels (Brass et al. 2004, Gulati 2007, Marchington and
Vincent 2004). We seek to extend the current literature
in two ways: first, by studying cross-level interactions
over time, not only interpersonal relations as a precursor
for organizational ties, and second, by taking a network
perspective instead of only a dyadic perspective.
Because structuration theory offers an integrating
perspective on prior network dynamics research and
addresses the dynamics of individual agency and larger
social structures, we use it to guide the investigation of
the dynamic consequences of the two levels of embed-
dedness. We do not deduce specific hypotheses from
structuration theory, but we use it as a source of sen-
sitizing concepts, such as the duality of structure, that
offer guidance in empirical research for theory develop-
ment (Blumer 1954, Pozzebon and Pinsonneault 2005).
We include both interorganizational networks and inter-
personal networks in the analysis as structures that are
(re)produced through the practices of organization mem-
bers. At the same time, individual actions are enabled
and constrained by both levels of the network system
and by the organizational structure in which individuals
are embedded.
Research Methods
We conducted a retrospective longitudinal case study
using qualitative procedures to elaborate theory on
embeddedness and network dynamics (cf. Lee 1999,
Strauss 1987). Qualitative research procedures were
appropriate for the following reasons. First, this study
aimed to investigate how changes come about in a com-
plex, multilayered system through evolving interactions
of individuals and organizations. This required detailed
processual accounts, which can be found in qualitative
data sources such as interviews (Langley 1999). Fur-
thermore, an open and iterative approach to data collec-
tion and analysis was required because a core objective
was to explore and conceptualize these process dynam-
ics (Strauss 1987). Finally, qualitative research allowed
the use of multiple, complimentary data sources needed
to generate a comprehensive account (Yin 2003).
Our case study focused on the network system around
a technological innovation: Glare. Glare is a so-called
fiber-metal laminate (FML), a sheet material composed
of thin layers of aluminum and an adhesive contain-
ing glass fibers. Its recent application on the fuse-
lage of the Airbus A380 marked a highly significant
innovation, because the introduction of new classes
of materials in the primary structures of aircraft is
rare (only wood, metal, and, more recently, compos-
ites have been used). We considered this setting well
suited to conceptualize cross-level network dynamics
(cf. Siggelkow 2007). First, the dynamic system of col-
laborations extended over a period of about 30 years,
in which involvement increased from three core play-
ers in the 1970s to more than a dozen organizations in
2008, with organizations entering and retreating from the
network at various moments (shown later in Table 2).
This allowed a comprehensive investigation of path-
dependent network dynamics, including a variety of
change episodes (cf. Capaldo 2007). Second, techno-
logical innovations often depend strongly on interper-
sonal networking (Schrader 1991, Oliver and Liebeskind
1998). Indeed, interpersonal relations between members
of different organizations surfaced early in our study
as a salient characteristic, with some ties going back
more than 30 years. The moderate size of the Glare
network system allowed us to identify key individuals
from all organizations and investigate their relationships.
Finally, extensive documentation was available for this
case, including historical accounts, patents, publications,
and public sources, enabling us to triangulate interview-
based data.
Procedures to Mitigate Retrospective Bias
We systematically followed key procedures to safeguard
from potential retrospective biases (Golden 1992, Huber
and Power 1985, Miller et al. 1997, Schwenk 1985):
(1) We collected data about each episode from at least
three respondents representing at least two organiza-
tions, tapping into potential differences in perspectives
and emotional involvement, so that biases or lapses were
likely to offset those of other informants. (2) We trian-
gulated interview data with other types of data, such as
earlier documentation of the case history, coauthorship
data, and patents (Jick 1979). (3) Interviews were struc-
tured around concrete events, factual data, and actual
behavior, which aids the accurate reporting of the past
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
944 Organization Science 22(4), pp. 940–960, © 2011 INFORMS
(Golden 1992, Miller et al. 1997). Furthermore, inter-
views were conducted by at least two interviewers, to
pick up points missed by one interviewer, and were
spread over a period of more than two years, reducing
the threat of any single recent event impacting views
of the past. (4) The case description was checked with
15 respondents, ensuring that potential differences in
interpretation were brought to our attention. Below, we
describe our procedures in more detail.
Data Collection
Data collection started with interviews with central net-
work players (cf. Bell et al. 2006). Our initial sources
to identify key informants were a first contact at
Stork Fokker (which produces Glare for the Airbus
A380) along with the documentation of the Glare his-
tory in Vlot (2001). We subsequently applied snowball
sampling by asking interviewees for other respondents;
following up on stories, organizations, and individuals
mentioned in the interviews; and checking with inter-
viewees whether we had identified the most relevant
informants. Next, we also identified organizations and
interviewees at the periphery of the network, as well as
informants who were no longer part of it because of
organizational withdrawal, individual retirement, career
changes, or conflicts. Thus, we took care to follow up
on less successful episodes and broken ties to limit
the threat of a bias toward past successes and self-
aggrandizement. We interviewed 30 individuals who
played a role in the development of Glare. Many of
them had served in different organizations over time,
so we had, on average, more than three interviewees
per organization. The semistructured interviews lasted
90 minutes on average. All interviews, except one, were
conducted by at least two members of the research team,
recorded, and fully transcribed.
Interviews were prepared in detail on the basis of
existing documentation and our understanding of the
case history. Interviewees were invited to recount their
own professional history and involvement with FML.
Then we zoomed in on the specific episodes and rela-
tionships the interviewee was familiar with. Finally,
based on accounts of other interviewees and our evolv-
ing understanding of events, we asked for additional
information concerning specific events and relationships.
At later moments, 10 follow-up interviews and 7 e-mail
conversations were conducted to clarify remaining points
of uncertainty.
In addition to interviews, other important sources of
data were gathered. We used a number of technical
books on Glare and reconstructions of the Glare develop-
ment, especially Vlot (2001), Vlot and Gunnink (2001),
Vermeeren (2002), and Vogelesang (2003). We also col-
lected archival documentation, such as patents, technical
publications, graduation theses and dissertations, confer-
ence proceedings and participant lists, marketing mate-
rial on Glare and its predecessor Arall, research program
reports and documents, newspaper articles, and pub-
lic interviews. Patents and scientific publications proved
to be a crucial source of additional information on
interpersonal relations: coauthorship and coinventorship
have frequently been used as indicators of interpersonal
collaboration (e.g., Liebeskind et al. 1996, Meyer and
Bhattacharya 2004), and acknowledgements in publica-
tions contain complementary information (Laudel 2002).
The combination of these archival data and interview
data provides reliable insight into the existence and
characteristics of interpersonal collaborations (Katz and
Martin 1997, Laudel 2002). Table 1 summarizes our data
sources for different time periods.
Data Analysis
As a first step in our analysis, we created a comprehen-
sive case narrative, providing a chronological overview
of events (Langley 1999). We used QSR NVivo 2.0
to build a case study database and maintain the chain
of evidence (Yin 2003), coding interviews for descrip-
tions of actors and periods. We operationalized our def-
inition of the interorganizational network as all legal
entities (firms, joint ventures, universities, government
institutions) tied to each other through an agreement to
codevelop, finance, test, produce, market, or apply FMLs
at that point in time. To support the analysis we made
diagrams of the changing interorganizational network.
We operationalized the interpersonal network defi-
nition as all connections among individuals who were
involved in the development of FML with the goal
of applying it in the aerospace industry. This interper-
sonal network included work-related ties (e.g., joint team
membership), advice and support relationships (e.g.,
sharing of information), and friendship ties (e.g., affect
and liking). We created diagrams of the interpersonal
network at different points in time by analyzing inter-
views, published case histories, scientific publications
and patents, and acknowledgements in papers or disser-
tations, displaying relationships among about 150 peo-
ple. Formal evidence for work-related ties was collected
from coauthorship of publications and patents. Evidence
for an advice and support relationship is, for example,
the following acknowledgement in a dissertation: “I am
much indebted to Ir. J. W. Gunnink and his colleagues
for their research support and provision of materials”
(Mueller 1995, p. iii). Furthermore, a friendship tie is,
for instance, indicated by the following quote: “I remem-
ber that we had an inauguration of the successor of Boud
Vogelesang 000and he told the auditorium that I was
sleeping in the garden house of Jan Willem [Gunnink],
which was true 000 [laughter].”
The case description built from these analyses was
sent to 15 interviewees. Their comments resulted in
several minor modifications of the case description.
We also obtained permission from interviewees to pub-
lish the quotes used in this paper. After creating the
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
Organization Science 22(4), pp. 940–960, © 2011 INFORMS 945
Table 1 Data Sources
History Relevant academic
Periods Interviewees descriptions Dissertations publications Patents Examples of other documents
Before 1986 15 5 0 6 1 Not available
1986–1990 22 5 2 11 5 TU Delft Arall research project review leaflet;
Akzo leaflet of Arall; Alcoa technical fact
sheet of Arall; Arall conference participant
list
1991–1995 26 5 6 23 3 Glare Evaluation Program (SLC) report and
contract; SLC FML leaflets; presentation of
FML study to the Boeing company;
statement of the U.S. Department of
Transportation
1996–2000 24 6 6 21 3 Alcoa announcement of cooperation with
Aviation Equipment; GTP reports and
notes
2001–2008 22 4 7 28 30 Annual report of NLR; announcements of
Airbus; websites of Airbus, FMLC, TU
Delft, etc.; NIVR presentation on Glare
narrative and mapping the networks, our second step
in the analysis was to identify distinct episodes, as
a temporal bracketing analysis strategy, particularly
suited to a structurationist approach (Langley 1999,
Pozzebon and Pinsonneault 2005). Because our study
aims to contribute to theory on interorganizational net-
work dynamics, we define episodes here as changes
in the structure of the interorganizational network: the
withdrawal of an organization, the (re)involvement of an
organization, or a significant change in the formal rela-
tionship between two or more organizations. Episodes
consist of a series of related events through which struc-
tural change unfolds. The 34 episodes so identified were
the basic unit of analysis in the remainder of the study
(cf. Ariño and de la Torre 1998, Halinen et al. 1999).
For our third analytical step, we analyzed types among
the episodes, comparing them to identify similarities
and differences (Strauss 1987). Using structuration as a
sensitizing concept, we described for each episode the
actions involved, the conditions that enabled and con-
strained those actions, and the network consequences of
the episode. Iterative comparison revealed five episode
types (persistence, prospecting, consolidation, dissolu-
tion, and reconfiguration), representing different ways
in which interpersonal and interorganizational networks
interacted. These episode types were grounded in data
and emerged from our analysis, rather than being prede-
termined or purely theoretically motivated. During this
step, we had to collect additional data for the details of
certain episodes and to return to the previous analytical
step several times to redefine or split episodes through
constant comparison of evidence for the episodes.
Finally, we analyzed chains of episodes for typical
sequences over time. Therefore, we coded each episode
in terms of the five types and displayed the connec-
tions between the episodes in the history of the network.
Episode B is considered to be a successor of Episode A
if the type (persistence, prospecting, consolidation, dis-
solution, or reconfiguration) of Episode A is a condition
for the type of Episode B, and Episode B is directly
related to Episode A. Differences of opinion were dis-
cussed within the research team until consensus was
reached. These discussions at various stages of the anal-
ysis helped to inhibit tendencies to overidentify with
particular interpretations (Pettigrew 1990). We now turn
to the findings and start with an introduction to the case
history.
Findings
Case Description
In 1955, it was established that two crashes of
de Havilland Comet jet airliners the year before were
attributable to metal fatigue in the aluminum structure,
prompting a worldwide search for alternative materials
with less fatigue vulnerability and better impact proper-
ties. Among those searching for such a material was a
network of researchers in The Netherlands. The basis of
this network was a long-standing public–private research
cooperation between the aircraft manufacturer Fokker,
the Dutch aerospace laboratory Nationaal Lucht- en
Ruimtevaartlaboratorium (NLR), and the Delft Uni-
versity of Technology (TU Delft). The ties between
these organizations were strengthened through employ-
ees combining jobs at NLR and TU Delft, or at Fokker
and TU Delft. In 1971, researchers at Fokker and TU
Delft started studying reinforcements of bonded alu-
minum structures with fibers, an idea they got from the
U.S. aerospace agency National Aeronautics and Space
Administration (NASA). However, promising results did
not follow quickly, and without the prospect of a com-
mercial application on a new aircraft, Fokker’s interest
in the material waned.
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
946 Organization Science 22(4), pp. 940–960, © 2011 INFORMS
In 1978, the research team at TU Delft, led by Boud
Vogelesang, had assumed a central role in the network,
and their research started to show promising results.
This episode is the starting point of our case analy-
sis. In the early 1980s, more partners became involved
through personal contacts of TU Delft’s researchers.
The North American aluminum producer Alcoa and the
Dutch chemical company Akzo each contributed spe-
cialist materials expertise on aluminum and on aramid
and glass fibers; 3M contributed adhesives expertise. The
industrial partners also helped finance the research and
provided materials and lab space, eventually resulting
in a new class of aircraft materials based on multiple
layers of aluminum and fiber-enhanced adhesives, the
so-called FMLs. This type of material shows remark-
ably smaller and slower crack growth compared with
aluminum, thereby enhancing fatigue resistance. Further-
more, the material has higher impact resistance, and if
the material is damaged, its residual strength is also
higher. The first commercial material was Arall (based
on aramid fibers), succeeded by Glare (based on glass
fibers).
In 1991, Akzo and Alcoa formed a joint venture,
Structural Laminates Company (SLC), to commercialize
Arall and Glare and coordinate further research efforts.
Several players in the aircraft industry were persuaded
to experiment with FML, including Messerschmitt-
Bölkow-Blohm (MBB), Aérospatiale, Boeing, and the
U.S. Air Force. Commercialization, however, proved
very difficult. Because of the high production costs of
FML—the process is very labor-intensive—full benefits
can only be obtained if the aircraft structure is specif-
ically designed for the use of FML. However, most
“new” aircraft are in fact updates of earlier versions,
thus severely limiting opportunities for the application of
FML. Furthermore, the introduction of any new material
for the primary structure of an aircraft requires a long
and costly process of testing and certification to ensure
safety and meet international regulations.
Because commercial success remained elusive, Alcoa
withdrew from the network in 1995, which also meant
the end of the joint venture SLC. In the meantime, parts
of the now-bankrupt Fokker were taken over by Stork,
and in 1998, Stork Fokker became heavily involved
as it acquired from Akzo Nobel the license to pro-
duce Glare. Researchers from TU Delft convinced Stork
Fokker and other network partners to establish the Fiber
Metal Laminates Centre of Competence (FMLC) in
2001 to coordinate FML research. Shortly thereafter,
a major window of opportunity for the application of
the material arose with the announcement of the Airbus
A380 “superjumbo,” an aircraft that would benefit from
lightweight materials because of its large fuselage size.
Because Airbus had emerged from a merger of, amongst
others, the German MBB and the French Aérospa-
tiale, many researchers with previous FML experience
were involved in the development of this new aircraft,
which facilitated the choice for Glare. The first A380
flight took place in 2005, some 30 years after initial
FML research. The application of Glare on the A380
and Boeing’s subsequent decision to develop a fully
composite airplane induced Alcoa to reconsider FML.
Thus, in 2004, Alcoa reinvigorated FML research activ-
ities, in cooperation with former FMLC employees who
had founded the company GTM Advanced Structures
(GTM), resulting in the material CentrAl in 2007 (FML
sandwiched between layers of aluminum). Table 2 pro-
vides an overview of the involved organizations.
Our analysis of the episodes discerned in this
case history yielded five different types of interac-
tion between the interorganizational (“contracts”) and
the interpersonal (“contacts”) networks: (1) persistence
(contacts outlast contracts), (2) prospecting (contacts
build contracts), (3) consolidation (contracts build con-
tacts), (4) dissolution (contacts end with contracts), and
(5) reconfiguration (contacts change contracts). Figure 1
provides an overview of change episodes and connec-
tions among them.
Systematic comparison of the episodes revealed three
groups of conditions that help explain the occurrence
of a particular type of episode (see Table 3). First,
endogenous characteristics of the interorganizational and
interpersonal networks, including indirect ties on both
levels, affected the occurrence of a particular type of
episode. Second, episodes were triggered by perceived
opportunities for collaboration, as determined by orga-
nizational strategies and personal beliefs. Third, char-
acteristics of individuals’ positions—in particular, their
autonomy, hierarchical position, and expert power—
influenced their ability to shape the network system.
For each of the five episode types, we describe one
episode in-depth and subsequently discuss the major
conditions for this type of interaction. The presentation
follows the chronological order of the key examples to
facilitate understanding of the whole case study.
Persistence 4Contacts Outlast Contracts5
In persistence episodes, individuals resist network
changes at the interorganizational level, reproducing and
retaining existing interpersonal relations against the tide
of stated organizational intent. The role of individuals in
enacting structure is especially evident, as can be seen
in the following example of a persistence episode.
1978: Fokker and TU Delft Continue Cooperation
Despite Fokker’s Reduced Interest. After World War II,
Fokker, TU Delft, and NLR formed a close triangle
in aircraft development, research, and education, and
the Dutch government funded Fokker research projects
through its agency for aerospace programs (Nederlands
Instituut voor Vliegtuigontwikkeling en Ruimtevaart, or
(NIVR)). In 1971, Fokker began studying reinforcements
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
Organization Science 22(4), pp. 940–960, © 2011 INFORMS 947
Table 2 Involved Organizations
Role in the development of FML and
Organization Period of involvement essential historical information
TU Delft 1978– Fundamental materials research, research and
development, testing
Fokker (later Stork Fokker) 1978– Development and testing, preparing application on F50,
production of Glare. Fokker went bankrupt in 1996,
and its main parts were sold to Stork
NLR 1978– Testing and certification
3M 1981–1995 Supplying adhesive and prepregs, research, and
funding
Alcoa 1981–1995; 2004– Funding, supplying aluminum, production of Arall,
marketing, and sales
Akzo (later Akzo Nobel) 1981–1999 Funding, supplying fibers, and setting up Glare R&D
department
NIVR 1983– Government agency funding Dutch R&D on FML
de Havilland (later Boeing, later Bombardier) 1986–1992; 1996–2005 Preparing application on Dash-8; see Bombardier; de
Havilland was subsequently owned by Boeing, by the
Canadian government, and finally by Bombardier
DFVLR 1987 Research and testing
MBB (later Airbus) 1988– Testing, development, and preparing applications on
several Airbus aircraft; see Airbus
McDonnell Douglas 1988–1995 Testing and application on C130 (see U.S. Air Force)
Boeing 1991–1995 Preparing application of Glare on 777
SLC (joint venture Akzo and Alcoa; later SLI) 1991–1997 Developing, testing, applying, and marketing Glare and
Arall
Aérospatiale (later Airbus) 1994– Glare studies for diverse applications, later especially
for the A380; see Airbus
Garuda Airlines 1994–1997 Glare studies, applications on DC-10
U.S. Air Force 1995– Retrofit Glare applications on C130 and studying
applications on other aircraft
Aviation Equipment 1995– Production of Glare for several secondary applications
Bombardier 1996–2005 Application on Learjet 45; preparing application on the
C-series aircraft
Luftwaffe 1999 Test application of Glare on A310 aircraft
Airbus 2001– Since 2001, Airbus has been a fully integrated
company, a merger of, among others, Aérospatiale
and MBB; producing Glare, applying Glare on the
A380, studying applications for the A350
FMLC 2001– Coordinating testing and acquiring funding
GTM 2004– Development and testing
Global Technics 2005– Development and engineering (design)
of bonded aluminum structures with fibers, in coopera-
tion with researchers from TU Delft. Initially, however,
this research only showed promising results as a local
cure for fatigue problems. Furthermore, implementing
the concept on a Fokker aircraft could not be realized
in the foreseeable future, because Fokker was not devel-
oping a new aircraft. Simply replacing the traditional
adhesive layers in the structure of an already-certified
aircraft with fiber-enhanced adhesive layers would be
far too expensive because of certification requirements.
As a result, around 1978, FML found itself pitted
against other developments deemed more necessary for
the future of Fokker. The responsible engineer for mate-
rial development at Fokker said to Boud Vogelesang, a
researcher from TU Delft, “I am the bonding specialist.
This development is not worth your money. You’d bet-
ter stop your research on FML.” But Vogelesang replied,
As a researcher, I am free to study what I want. So, I
will continue independently and I believe that we will
be able to improve this material.
Although Fokker’s higher management appeared to
be less interested in FML, a number of material and
structures developers at Fokker remained convinced of a
future for the new material. They maintained their good
relationships with TU Delft researchers and continued
to cooperate, for example, by performing tests for them.
According to Fedde Holwerda, former chief engineer
at Fokker, “There were a lot of skeptics 0 0 0 0 Then you
need these stayers. At a lower level, some people could
continue 0 0 0 0 People that just persisted and did not fol-
low what’s popular, but just continued with the difficult
things.”
These cooperative research efforts finally resulted in
a breakthrough in FML research and in a new material
called “Arall” in 1981.
Persistence episodes show that when organizations
change or terminate their interorganizational collabo-
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
948 Organization Science 22(4), pp. 940–960, © 2011 INFORMS
Figure 1 Network Change Episodes
1995 Alcoa licenses Aviation
equipment to produce Glare
1988 MBB cooperates with TU
Delft on barrel test
DissolutionProspectingPersistence ReconfigurationConsolidation
1981 TU Delft involves Akzo
1999 Stork Fokker involves
Luftwaffe for A310 Glare
application
1997 SLI and TU Delft attract
large-scale funding from NIVR for
Glare development
1995 SLC and TU Delft
cooperate with U.S. Air Force on
application at C130
1994 SLC and Fokker cooperate
with Aérospatiale on Glare
studies
1981 TU Delft involves 3M
1981 TU Delft involves Alcoa
2005 GlobalTechnics founded by
Stork Fokker and Airbus
employees
2001 Stork Fokker, TU Delft and
NLR found FMLC
1999 Akzo sells Glare division to
Stork, so individual researchers
continue Glare research
1978 Fokker and TU Delft continue
cooperation despite Fokker's reduced
interest
2004 Alcoa establishes new
research program with GTM and
other partners
1995 3M stops cooperation with
SLC
1987 Emerging cooperation
between DFVLR and TU Delft
prohibited by contract with Akzo
1988 Alcoa involves McDonnell
Douglas for C17 application
1986 de Havilland cooperates
with TU Delft and Alcoa
1996 Bombardier cooperates
with SLI on application at
Learjet 45
1995 McDonnell Douglas stops
cooperation with SLC
1995 Boeing stops cooperation
with SLC
2005 Cooperation Bombardier
and Stork Fokker stops
1997 Garuda Airlines stops
cooperation with TU Delft on
Glare
1983 Alcoa gets license from
Akzo and invests in Arall
1992 de Havilland researchers
continue cooperation despite
reduced management support
1997 Founding of research
consortium: the Glare
Technology Program
1994 TU Delft and SLC involve
Garuda Airlines for Glare study
2002 Airbus and Stork Fokker
cooperate on Glare application at
A380 2004 GTM Advanced Structures
founded by FMLC employees
1991 SLC cooperation
1983 NIVR funds TU Delft’s
cooperation with Fokker on Arall
applicationat F27 wing
1991 Alcoa and SLC cooperate
with Boeing on Glare cargo floor
of 777
1991 TU Delft and Akzo convince
Alcoa about Glare cooperation in
SLC
1995 Alcoa withdraws support
from SLC cooperation, but SLC
researchers continue in SLI
rations, individuals may choose to go along with the
new network structure or not. At the interorganiza-
tional level, the decision of Fokker’s management to
withdraw from the direct cooperation with TU Delft
was motivated by the strategic conclusion that the
research did not create near-term business opportunities
(see Table 3). Besides that, other investments enjoyed
greater priority, so Fokker’s formal withdrawal con-
strained interorganizational-level cooperation.
At the interpersonal level, work-related ties were cut,
but quite often, new advice and friendship ties had
been established as a result of the organizational col-
laboration. Various interviewees have described how a
shared passion for advanced materials established bonds
between people that proved to be very difficult to break.
For example, when in 1992, in another critical episode,
de Havilland decided to divest its FML research pro-
gram, Leo Kok continued to exchange information with
researchers from SLC with an eye on opportunities for
a new research program:
It became a case of keeping aware of what the compe-
tition was doing at the time. But then you didn’t nec-
essarily let your management know that you knew what
your friends at competitors were doing 0 0 0 0 We’d go to
the same conferences and have lunch together and talk
ideas and things like that. So there were the typical Aero-
mat conferences. They were the big ones where every-
body escaped to California, I guess for structures and
new materials and then you know the Alcoa guys were
always there. And they were still interested even though
they couldn’t always fully participate in your programs.
That network was more or less intact.
Bill Evancho, former president of SLC, confirmed,
And I still talk to him [Leo Kok] from time to time. The
people who have been involved stayed involved. Even
though their corporate alliances have changed, their jobs
have changed; they still stay in touch and still talk about
the technology of fiber metal laminates.
Indirect interpersonal ties stimulated persistence
because they increased the informational benefits of
direct contacts. For Vogelesang, for example, collabo-
ration with the people at the Fokker research lab also
ensured indirect ties to people elsewhere in the Fokker
organization. Some years later, these contacts facilitated
lobbying chief engineer Holwerda to apply Arall on the
new Fokker 50 aircraft. Furthermore, persistence of col-
laboration in this episode, as well as in other persistence
episodes, was enabled by mutual understanding: Fokker
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
Organization Science 22(4), pp. 940–960, © 2011 INFORMS 949
Table 3 Conditions of Episodes
Persistence Prospecting Consolidation Dissolution Reconfiguration
Changes in network ties:
Interorganizational ties
Interpersonal ties
Broken Created Intensified Broken Changed
Work ties broken; advice
and friendship ties
sustained
Advice and friendship ties
leveraged
Work, advice, and friend-
ship ties created or
strengthened
Work and advice ties broken Work, advice, and friendship
ties leveraged
Conditions for these changes:
Indirect interorganizational
ties
Indirect ties enabling Indirect ties enabling Indirect ties constraining Indirect ties constraining
Indirect interpersonal ties Indirect advice and friend-
ship ties enabling
Indirect advice and
friendship ties enabling
Indirect advice and
friendship ties enabling
Strategy and opportunity fit
between organizations
Disappearing Existing or emerging High Disappearing Tensions
Shared personal beliefs in
opportunities
High High Strengthening Low or decreasing High
Characteristics of individuals’
positions
Professional autonomy Professional autonomy;
hierarchical or expert
power
Hierarchical or expert
power
Limited autonomy Professional autonomy;
expert power
Subsequent episodes Prospecting (6) Dissolution (4) Prospecting (7) Dissolution (1) Consolidation (3)
(frequency) Reconfiguration (2) Consolidation (4) Reconfiguration (4) Prospecting (1)
Dissolution (1) Prospecting (2) Dissolution (3)
Consolidation (1) Persistence (1) Consolidation (3)
Persistence (2)
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
950 Organization Science 22(4), pp. 940–960, © 2011 INFORMS
and TU Delft engineers had been working together for a
long time on bonding metal. Engineers from both sides
shared the belief that the material constituted a revolu-
tion toward the construction of lighter and more reliable
aircraft:
Once you are infected, you stay infected. When you
see that the material has these unique capabilities,
then you want to continue with it. You want to be
involved000because it creates opportunities you never
thought about. (Jan Willem Gunnink, former associate
professor, TU Delft)
Moreover, Vogelesang’s position as an academic pro-
vided him with the much-needed professional autonomy
(cf. Oliver and Liebeskind 1998). On the Fokker side,
persistence was enabled by the professional autonomy
of the developers, supported by the fact that their collab-
orative work consumed only limited resources and was
not highly visible.
Prospecting 4Contacts Build Contracts5
Prospecting episodes are characterized by actors explor-
ing new directions through interpersonal contacts, then
formalizing these collaborations at the interorganiza-
tional level. In other words, informal contacts lead to
formal contracts (cf. Rosenkopf et al. 2001). Prospecting
opens up new opportunities for network development.
We describe one episode that illustrates prospecting.
1981: Involvement of Alcoa. After Fokker’s interest
declined, TU Delft became central in FML development.
Industrial partners were needed to supply both materi-
als and expertise in fibers, thin aluminum sheets, and
adhesives, as well as to gain access to the commer-
cial aircraft market. Searching for an aluminum sup-
plier, TU Delft researchers first explored contacts at the
French aluminum producer Pechiney but were not suc-
cessful. Then, at the Society for the Advancement of
Material and Process Engineering conference in Cannes,
in January 1981, they met some of their contacts at
the American aluminum producer Alcoa. Some initial
interest in FML development was generated, and sub-
sequently, letters and samples were sent to Alcoa, but
Alcoa’s researchers did not pay much attention until one
of them developed a personal interest in the material.
As Bob Bucci, aircraft materials researcher at Alcoa,
told us,
I recall that when I was a student, my Ph.D. advisor,
Paul Paris, just kept feeding me these wonderful fatigue
and fracture research reports he got from NLR and TU
Delft, authored by Jaap Schijve [researcher at NLR and
aircraft materials professor at TU Delft]. I felt that Jaap
was somebody I had to meet. After joining Alcoa I finally
had the pleasure to meet Jaap. It was 1981, at a fatigue
conference in Stockholm, and Jaap invited me to visit
TU Delft to see some of the interesting work he and
his colleagues were doing. I said, “I’d like to do that.
When I arrived, one of the things they wanted to show
me was some of the early work they had been doing
on the development of Arall and Fiber Metal Laminates.
They were looking for an aluminum supplier that could
supply the thin sheets. After spending a day at Delft
with Jaap Schijve, Boud Vogelesang, and Jan Willem
Gunnink, I came away convinced and very excited that
this was a technology that Alcoa had to be getting into.
We were just seeing the first signs of having to compete
with composite materials. So, I came back and wrote a
rather strong letter to my management and the marketing
people.
The Alcoa research community voiced their concern
that composites could one day replace aluminum for
aircraft, but Bucci was convinced that with Arall, they
could both supply their aluminum and play a role in the
market for composite materials. Now, his management
had to be won over:
It took about two or three years, the discussion within
Alcoa about whether we should invest some money to do
some research. We formed a little study group, that even-
tually evolved into a project team. As more and more
data was beginning to emerge, we saw the amazing char-
acteristics of these materials. Eventually, we came to a
point where our project team started making samples of
materials and putting them out to customers.
Alcoa was willing to supply the thin aluminum sheets
needed for TU Delft’s experimental Arall, although man-
ufacturing these thin sheets was difficult and labor-
intensive. Somewhat later, Alcoa obtained a license for
the commercial production of Arall from Akzo, who
owned the patent; for five years, Alcoa had the exclusive
rights to produce the material. Alcoa saw market poten-
tial, launching the first commercial version of Arall in
1983 and starting production of Arall samples in 1984.
We observe that the formalized cooperation between
Alcoa and TU Delft was triggered by shared beliefs in
the possibilities of FML arising from informal infor-
mation sharing in advice relationships. For Bucci, the
relationship with TU Delft was enabled by his indirect
relation with Jaap Schijve, brokered by his Ph.D. super-
visor Paul Paris:
These two individuals were basically giants in the field.
So, they had a technical-professional kind of relation-
ship through conferences—sharing interest in a similar
discipline.
One key condition for organizations to follow through
on the prospecting at the interpersonal level was demon-
stration of fit between identified opportunities and orga-
nizational strategy. But convincing organizations to turn
personal ideas into a corporate research and development
agenda required a lot of persuasive power and stamina.
It took Bucci and his colleagues two years to get Alcoa
management to embrace FML as a new development that
could strategically defend Alcoa market share against
the threat of composite materials.
The progress of prospecting is influenced by the posi-
tion of individuals in their organizations. Bucci’s posi-
tion gave him professional autonomy to explore new
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
Organization Science 22(4), pp. 940–960, © 2011 INFORMS 951
directions and bring them to the attention of develop-
ment managers (cf. Burgelman and Grove 1996). Simi-
larly, engineers from MBB were free to experiment with
new materials, and contacts with TU Delft researchers
stimulated them to start testing Glare in 1988. Only
years later, however, when they had ascended the hier-
archical ladder within Airbus, could researchers influ-
ence the eventual choice of Glare for the A380. As
such, personal relationships between senior managers
and executives are more easily turned into formal ties
(cf. Westphal et al. 2006). For example, the establish-
ment of the Glare Technology Program was largely
enabled by the expert status of Daan Krook, a for-
mer director at Airbus and Fokker, who had good rela-
tionships with other directors, chief executive officers
(CEOs), and government officials.
Several of the prospecting episodes were positively
influenced by the partner’s indirect interpersonal and
interorganizational relationships with other network part-
ners. For Alcoa, the commitment of Akzo to the devel-
opments at TU Delft was a condition. Akzo’s patent
position, backed with experience in fiber production,
supported further exploration of the business opportu-
nity. Similarly, relations of Alcoa people with others
in the aircraft industry were an additional reason for
Vogelesang and others at Delft to pursue a tie with
Alcoa. As Bucci stated,
Another reason that Delft was interested in us at that time
was our position in the aerospace market. So, through
our exposure and contacts we could make these ideas
available to our customers.
Consolidation 4Contracts Build Contacts5
The defining characteristic of consolidation episodes is
that formal agreements at the level of the interorganiza-
tional network result in new interpersonal ties. To a cer-
tain extent, this episode type is a mirror of prospecting
episodes; whereas the interpersonal network is leading
in prospecting, consolidation is triggered by action in the
interorganizational network. In the following episode we
see how new interpersonal ties are created as a result of
an organizational decision to cooperate.
1991: SLC Cooperation. When Alcoa realized its first
commercial Arall application in 1988, the relationship
between Alcoa and Akzo began to deteriorate. The
exclusive production rights for Arall, which Akzo had
licensed to Alcoa, were expiring. Furthermore, Akzo
was starting its own Glare business, having acquired a
new patent from TU Delft. Alcoa’s preference to focus
on the older Arall created considerable tension between
the partners. In the end, Alcoa decided to go along with
Akzo and to accept Glare as a second FML product. This
resulted in a joint venture, SLC, in 1991, which owned
the patents for both Arall and Glare. Because of the
earlier disagreements between Akzo and Alcoa, the con-
tacts between Alcoa and the Dutch partners Akzo and
TU Delft had soured, but with the formation of SLC, the
group was brought back together, and a new shared spirit
could emerge. As Bill Evancho, former Alcoa employee
and president of SLC, recalled,
Structural Laminates Company consisted of the merger
of the Alcoa group that was focusing on Arall and a
group that Akzo had formed to promote Glare. Any-
way, we had several meetings to form the group 0 0 0 0
The company itself consisted of a group of people from
The Netherlands, Akzo’s people, and a group of Alcoa’s
people here in the U.S. That group, I believe, functioned
together as a single body extremely well. It was a high-
powered group. Most of the people got along with every-
body else. The few who did not ended up to be trans-
ferred out, because we couldn’t jeopardize the success of
our project.
SLC employed some of those who had been involved
in FML development from the very beginning, and they
defined the course of the research in close cooperation
with the reconnected Alcoa people. From Alcoa’s side,
the focus was on commercialization and marketing. Sub-
sequently, SLC also allocated research, development, and
production tasks to other network partners, like TU Delft,
NLR, and Fokker (which had become more involved
again in 1983). Moreover, SLC was able to build new
relationships, for instance, with Aérospatiale, Boeing,
and Bombardier, and to strengthen existing relationships
through increased collaboration. Evancho stated,
These people formed close relationships with technolo-
gists at the customer locations. They became a very close
community.
SLC gave the network a nucleus that performed a
pivotal role in coordinating both fundamental materials
research and the commercialization of FML.
At the interorganizational network level, one important
condition for consolidation was the fit between the con-
tract and a given firm’s strategic intent to cooperate with
the other parties to exploit complementary resources,
increase cooperation, or create protection against oppor-
tunism (see Table 3). After Akzo and Alcoa agreed
on their joint venture in 1991, cooperation intensified
through more frequent interactions and new relation-
ships among persons from both sides, as evidenced
by a range of coauthored papers (e.g., Gregory and
Roebroeks 1991, Wu et al. 1994). Other episodes of this
type show the same pattern: multiple direct and indi-
rect relationships at the interorganizational network level
are aligned by a new agreement, which in turn supports
increasing growth and density in the interpersonal net-
work. New relationships grow from work to advice rela-
tions, and they sometimes evolve into friendships. For
example, Rob Fredell, who suspended his work as an
engineer for the U.S. Air Force to complete a Ph.D. at
TU Delft, acknowledged,
My work was aided in large part by the financial
and technical support of Structural Laminates Com-
pany. I also consider every member of the SLC team a
good friend. Jan Willem Gunnink, Buwe van Wimersma,
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
952 Organization Science 22(4), pp. 940–960, © 2011 INFORMS
Tom Matway, Rob van Oost, Geert Roebroeks, Arthur
Mattousch, Rob Leonard, and Grace Boschman are the
people who kept me in laminates and added a real-world
influence so important to good research.
(Fredell 1994, p. iii)
In each instance of consolidation, a formal organ-
ization-level agreement provided the structure around
which interpersonal links could be enhanced and ex-
tended (cf. Dahl and Pedersen 2004).
At the interpersonal network level, one key condi-
tion was the strong commitment of individuals with
higher management positions—such as that of Evancho,
Gunnink, and Vogelesang—to make the cooperation
agreement work. Furthermore, shared beliefs in FML
opportunities were essential to enact the organizational
link. Within the SLC team, Evancho used a large kickoff
meeting and follow-up events to stimulate interpersonal
relationships as well as a shared sense for the impor-
tance of the new material. Employees who did not fit
his bill of cooperative behavior were replaced, indicating
the importance of interpersonal relationships and beliefs.
The cooperative behavior of individuals was embedded
within the contracts, resulting in mutual reinforcement
of the ties at both organizational and individual levels.
Dissolution 4Contacts End with Contracts5
Dissolution episodes are those where the severance of
ties at the level of the interorganizational network coin-
cides with the severance of ties in the interpersonal net-
work. In one case, dissolution was triggered by a broken
interpersonal tie. Most cases of dissolution were trig-
gered by broken interorganizational agreements, mak-
ing these episodes the antithesis of persistence episodes,
in which interpersonal relationships persist despite the
breaking up of ties at the level of the interorganiza-
tional network. We describe one illustrative dissolution
episode.
1995: 3M Stops Cooperation with SLC. 3M had been
part of the network since the early developments of the
first FML: Arall. 3M had supplied the adhesive film that
contained aramid fibers as a strengthener. This so-called
“prepreg” was manufactured in the United States and
supplied in small quantities to TU Delft for manufactur-
ing and testing FML. Regular visits by 3M engineers and
managers from St. Paul to Delft were arranged via the
3M Aerospace sales and marketing manager Benelux,
Ton Tauber. Although there was no direct income asso-
ciated with these supplies, 3M was committed to the
development of FML from 1981 to 1995, participating
in the shift from aramid fibers to glass fibers. According
to Ton Tauber, Boud Vogelesang’s enthusiasm for FML
was a key reason for 3M’s continued interest. In 1995,
however, 3M reconsidered its priorities and decided
against further investments in prepregs for FML. Over
the years, competitors had developed adhesive films with
similar properties, and CYTEC became the new prepregs
supplier. The 3M engineers were highly committed to
the FML development at the time but had no personal
relationships to maintain, as many of them soon retired
or simply did not have personal contacts with TU Delft.
Some minimal contact was retained, but it did not affect
the business project. As Ton Tauber recalled,
The Aerospace management in the U.S. decided at that
time to support two in-house 3M projects and to drop
the Glare project 0 0 0 0 In the years since 1995 000the bond
with TU Delft has weakened. I continued to visit Boud
[Vogelesang]. I have been at his farewell ceremony, but I
was no longer really involved in Arall and Glare.
The sales and marketing manager of 3M kept pay-
ing the occasional visit to TU Delft up to his retirement
but felt no longer part of the network developing FML.
When large-scale Glare production started in 2002, 3M
had already sold its prepreg business and facilities to
CYTEC, and there was no opportunity to profitably reen-
ter this market.
The comparison of episodes showed a number of
conditions that can lead to relationship dissolution. One
condition is that one or more network partners at the
organizational level no longer see attractive opportuni-
ties stemming from the interorganizational collaboration.
At the same time, the bonds at the personal level are
not sufficiently strong to maintain cooperation despite
the formal decision to break up (cf. Seabright et al.
1992). Advice or friendship ties were often severed as
well when the work relationship ended. In the episode
described above, and in the breakups between Boeing
and SLC in 1995 and between McDonnell Douglas and
SLC in 1995, dissolution can be explained by strategic
reorientations at the organizational level combined with
relatively weak interpersonal bonds.
In the 3M episode, decision making was largely top-
down from the United States, which meant that those
with interpersonal ties to the network had little auton-
omy. Moreover, committed 3M engineers from the early
years soon retired: this is a risk when formal coopera-
tion relies solely on a small number of contacts. If key
individuals move jobs so that interpersonal ties can no
longer be maintained, the organizational tie may break
as well. This same dynamic led to dissolution of the tie
between Garuda Airlines and SLC when a former Ph.D.
student from TU Delft first introduced Glare cargo floors
on Garuda aircraft but left for another job within Garuda,
and the cooperation ended.
But even when interpersonal bonds are strong, tie dis-
solution at both levels may still occur. This happened in
cases of a formal ban on further exchanges with the for-
mer partner. Such organizational bans were intended to
sequester knowledge and to ensure exclusive access to
resources. They could originate from one of the mem-
bers of the dyad or from a network partner demand-
ing that ties be severed. For example, Akzo’s agreement
with TU Delft in the early years to protect FML knowl-
edge severedties at both the interorganizational and inter-
personal levels between the German Aerospace Center
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
Organization Science 22(4), pp. 940–960, © 2011 INFORMS 953
Deutsche Forschungs- und Versuchsanstalt für Luft- und
Raumfahrt (DFVLR) and TU Delft. Similarly, Airbus
demanded exclusive access to FML, cutting off compet-
ing firms’ access, and relationships dissolved between
Bombardier and Stork Fokker.
Reconfiguration 4Contacts Change Contracts5
In reconfiguration episodes, individuals draw on mul-
tiple interpersonal linkages to change existing interor-
ganizational collaborations and to establish new links.
Individuals use their agency not to gradually enlarge the
network, as in prospecting, or reproduce individual ties,
as in persistence, but to rearrange the structure of the
interorganizational network. Such individual actors may
draw on both interpersonal networks (in particular, ties
that are not nested within the network of formal collab-
oration partners) and their knowledge of organizational
preferences (or their ability to affect such preferences).
An illustration of this is the founding of GTM Advanced
Structures.
2004: GTM Advanced Structures Founded by FMLC
Employees. After Alcoa’s de facto withdrawal in 1995,
SLC’s activities were stopped. To continue the coordina-
tion of FML research, researchers from TU Delft finally
convinced Stork Fokker and NLR to establish FMLC in
2001. One of FMLC’s goals was to explore further appli-
cations of Glare by disseminating knowledge of Glare
to potential users and interested researchers all over the
world. Once Glare was adopted by Airbus for the A380,
FMLC’s industrial partners no longer applauded this
idea of wide dispersion of Glare knowledge; Airbus in
particular wanted to retain their competitive advantage
by keeping knowledge proprietary, and Stork Fokker
agreed to supply Glare exclusively to Airbus. As a
result, people at FMLC felt hampered in their ambitions
because they believed that for a wide acceptance of the
material, more companies should be involved in research
and experimentation. At the end of 2004, Gunnink, the
president of FMLC and an expert on FML design, left to
start a new company, GTM Advanced Structures, and the
majority of FMLC employees joined this new company.
This move was enabled by Gunnink’s enduring personal
relationships with people at organizations that were for-
mally excluded, including Bucci at Alcoa, Fredell at
the U.S. Air Force, and the former Airbus A380 pro-
gram director Jens Hinrichsen, who had moved to Alcoa.
Because of its independent position, GTM could again
set up collaborative relationships with influential part-
ners, including Alcoa. In Bucci’s words, they “reiniti-
ated the contacts with former friends.” Thus, GTM’s
independence ensured that research on Glare and other
FMLs could continue with fewer constraints, and that
knowledge of FML could be dispersed more widely. In
2007, the cooperation between GTM, TU Delft, the U.S.
Air Force, and Alcoa resulted in the launch of a new
FML product, named CentrAl (see, for example, Fredell
et al. 2007). Boeing is mentioned as one of the compa-
nies interested in CentrAl. Thus, the founding of GTM
resulted in network extensions, whereas other network
players did not aim for such an extension and indeed
resisted it. The network system changed markedly with
the establishment of GTM, because Airbus and Stork
Fokker no longer controlled the membership and direc-
tion of the FML network system.
Reconfiguration episodes show that individuals are
only partially constrained by existing social structures
and that they may choose to enact a different structure,
despite organizational efforts to control their behavior.
A number of conditions can be identified for reconfigu-
ration episodes.
Reconfiguration episodes are triggered when organi-
zations and individuals have conflicting views of strate-
gic opportunities (cf. Burgelman and Grove 1996). They
develop competing strategic directions, although formal-
ized contracts are needed to exploit the complementary
resources for such opportunities. Individuals use their
personal contacts to pursue opportunities not in line with
management decisions, thus bending things to their will
and in the direction they consider to be right.
At the interorganizational network level, structural
properties of the network constrained reconfiguration, as
the existing contract between Stork Fokker and Airbus
constrained cooperation with other network parties. For
example, possibilities for FMLC employees were lim-
ited through Stork Fokker’s influence on FMLC. As
such, these contractual obligations constituted structural
rigidities (cf. Leonard-Barton 1992). The reconfiguration
episodes show that rearrangement could occur despite
such rigidities. In all of these cases, individual agency
appeared as the initiating spark.
At the interpersonal network level, actions of individu-
als were enabled by their advice and friendship ties with
individuals outside of the network of formal partners.
Building on shared beliefs and passions, such ties bro-
kered the reconfiguration at the organizational level. In
another reconfiguration episode, Vogelesang’s interper-
sonal relationships with people at both Akzo and Alcoa
helped to bring both firms into a new agreement in 1991.
To achieve this, Vogelesang wrote to Evancho at Alcoa
(Vlot 2001, p. 96):
It was for us very painful to hear from you that some
people at Alcoa are feeling themselves betrayed by us.
From the bottom of my heart I tell you that they have
no reason at all to think like that 0 0 0 0 But one thing is
essential for us, there needs to be a full understanding
and confidence between both our groups.
The utilization of these interpersonal contacts was
further enabled by the professional autonomy and the
expert power of individuals. For example, the sale of
Akzo Nobel’s Glare division to Stork in 1999 was bro-
kered by the contacts of former Fokker and Airbus exec-
utive Daan Krook with government representatives, and
it was enabled by interpersonal links between Akzo
Nobel’s higher management and that of Stork. In a 1991
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
954 Organization Science 22(4), pp. 940–960, © 2011 INFORMS
reconfiguration episode, the inventors of Arall could
use their expert status and high degree of autonomy
as university researchers to promote Glare instead of
Arall. Many potential aerospace customers were eager
to accept this newer material because the inventors of
the earlier material themselves backed it. Consequently,
Alcoa had to make the best of a bad bargain and went
along with this new direction in FML development.
Episode Sequences
To shed more light on the dynamic evolution of the
network, we analyzed sequences of episodes. Whereas
individual episodes show relatively short-term network
dynamics, the analysis of episode sequences high-
lights longer-term network dynamics. These longer-term
dynamics exemplify the duality of structure because
actions in earlier episodes create conditions for future
episodes. The counts of successions among types of
episodes, displayed in Table 3, show a broad array of
possible connections. Each episode alters interpersonal
or interorganizational relations, and these relations may
figure as direct or indirect ties in subsequent episodes.
The potential direct and indirect effects of ties at both
levels imply that multiple and variegated episodes can
branch out of any singular episode. This explains the
rather messy nature of network development, as por-
trayed in Figure 1. Yet some successions occurred more
frequently than others. Figure 2 highlights four pre-
vailing sequences in the network’s dynamics based on
successions that occurred at least twice. Each of these
prevailing sequences can be explained by the constella-
tion of conditions that are the outcome of one episode
and form antecedents for a subsequent episode, in com-
bination with exogenous changes.
The first (1) prevailing sequence is a cycle among
prospecting and consolidation episodes. In such suc-
cessions, interpersonal and interorganizational networks
expanded and mutually reinforced each other. Consoli-
dation solidified the interpersonal and interorganizational
ties created through prospecting, building on the interor-
ganizational strategy and opportunity fit that emerged
from prospecting. In addition, this succession was cat-
alyzed by individuals with hierarchical or expert power
effectuating the consolidation. Subsequently, network-
wide interorganizational commitment and alignment with
Figure 2 Prevailing Sequence Among Episodes
Prospecting
Persistence Dissolution
Reconfiguration
Consolidation
(1)
(4) (3)
(2)
(1)
the interpersonal network were leveraged to form new
interpersonal ties, thus subsequently enabling further
prospecting.
At the interpersonal level, the strengthening of inter-
personal ties and the development of shared beliefs about
FML were mutually reinforcing in these sequences.
Evancho stated,
I think it was a community because they were all tech-
nicians initially. Over a period of time, they all got to
know each other and formed very good friendships.
Technologists shared evaluation criteria to assess mate-
rials for potential application in aircraft (e.g., damage
tolerance, fatigue properties, weight). For many of them,
professional prestige and career prospects depended on
FML success. Frequent interactions strengthened rela-
tionships and resulted in a shared understanding and
a commitment to the development and application of
FML, even characterized by some as “a passion.” This, in
turn, increased the tendency to cooperate and enhanced
the pursuit of formal and organizationally consolidated
collaboration.
A second (2) prevailing sequence in network devel-
opment is formed by successions of consolidation
and reconfiguration. The reinforcement of interpersonal
and interorganizational relations through successions
of prospecting and consolidation was interrupted in
successions of consolidation and reconfiguration, which
emerged because of tensions between organizational
strategies and individual beliefs. At times, agreements
between organizations constrained individuals to act
fully in accordance with their beliefs, for example, by
prohibiting contacts with organizations not included in
the agreement. Consider for instance how Vogelesang at
TU Delft experienced the consolidated network around
the cooperation between Airbus and Stork Fokker:
Eventually, [Stork] Fokker started to collaborate with Air-
bus. And those two told the Americans that they were
not getting any information. They would not get a sub-
license. So that’s the situation. For me, as a university
[researcher], that was very annoying, because we obvi-
ously were used to the freedom to experiment in the lab.
Thus, network consolidation aligned and solidified ties
at both levels yet, at the same time, acted as a con-
straint for some to fully enact personal beliefs or pursue
certain technological or network development directions.
Thus, in the perspective of technology-oriented individ-
uals, consolidation resulted in overembeddedness (cf.
Uzzi 1997)—consolidated structures were experienced
as overly constraining. In cases like this, tensions could
build up, resulting in attempts to release this tension by
establishing new or reconfiguring existing interorganiza-
tional arrangements. Important enablers for the sequenc-
ing of (repeated) consolidation and reconfiguration were
strong interpersonal ties—both beyond and nested in
the interorganizational collaboration—of individuals that
could shape both levels of network cooperation because
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
Organization Science 22(4), pp. 940–960, © 2011 INFORMS 955
of their expert status (see Table 3). Thus, the consolida-
tion in the 2002 cooperation between Airbus and Stork
Fokker led to a reconfiguration of the network in 2004
with the founding of GTM. Furthermore, Figure 2 shows
that such a reconfiguration can result in new consoli-
dation, if strategic fit with the new network direction
emerges at the interorganizational level, aligned with
shared personal beliefs and enabled by hierarchical or
expert power.
The third (3) prevailing sequence describes network
contraction from prospecting and consolidation toward
dissolution, representing a cul-de-sac in network devel-
opment. Dissolution episodes were prompted by critical
changes in conditions at the organizational level: the fit
between strategy and opportunity vanished, or indirect
interorganizational ties constrained further collaboration.
Such changes were possible because FML collaboration
was based on not only technological but also commer-
cial, financial, strategic, and legal concerns. Bucci noted,
The Alcoa Technical Center researchers were excited
about these kinds of innovative ideas 000as a break-
through technology that could compete and potentially
surpass the promise of composites. However, this did not
come without internal conflict as business segments of
the company, while supporting a defense against [other
companies’] composites, viewed the technology as a
departure from its traditional flat rolled product manu-
facturing comfort zone 000as well as a technology that
could potentially erode some [of our own] highly prof-
itable sheet and plate business.
Perceptions of strategic fit between organizations
changed over time, as a result of “strategic drift”
(cf. Johnson 1988) and exogenous changes in markets
and technologies (cf. Ahuja 2000, Gulati and Gargiulo
1999). Evaluations of such strategy and opportunity fit
were affected by changes in board membership, the
initiation and abandonment of aircraft development pro-
grams, the rise of composites as a competing mate-
rial, and moves of competitors and customers. As a
result, interorganizational collaboration proved volatile
and transient, as evidenced, for example, by Alcoa’s
changing involvement in FML. Similarly, the involve-
ment of Bombardier in 1996 did not grow into wider
network cooperation. On the contrary, for Bombardier,
the strategic opportunity to apply Glare gradually disap-
peared as composites gained ground. Moreover, indirect
ties consolidated around Stork Fokker and Airbus pre-
vented further consolidation around Bombardier. Even-
tually, the collaboration was halted at the corporate level,
whereas at the interpersonal level, individuals lacked the
hierarchical position and autonomy to continue cooper-
ation, which precluded persistence to occur.
The fourth (4) and last prevailing sequence relates
to persistence as a bridge between consolidation and
future prospecting, showing network survival and rein-
vigoration against the tide. Whereas the involvement of
organizations was subject to external developments and
multiple criteria, the involvement of individuals was rel-
atively stable as relationships and shared beliefs coe-
volved. Some organizations chose to abandon FML for
commercial or strategic reasons, whereas individuals
remained committed to FML:
You’ll find that technologists will tend to have their alle-
giance to technology before they have allegiance to busi-
ness. That’s my experience. (Bill Evancho)
Interorganizational ties were broken in persistence
episodes, but individuals used their autonomy and hier-
archical or expert power to maintain interpersonal ties
in which beliefs about technological developments were
shared. These ties helped to create or recreate formal-
ized interorganizational relationships—under the con-
dition that a new fit with the organizational strategy
emerged.
Discussion
This paper provides a unique study of the ongoing inter-
action between interpersonal and interorganizational net-
works. Using structuration theory as a lens to understand
interorganizational collaboration, our analysis reveals
five episode types where (1) changes in interorgani-
zational networks are resisted by individuals to retain
or reenact existing structures (persistence), (2) interper-
sonal networks play a catalytic role later ratified by
interorganizational networks (prospecting), (3) interper-
sonal networks are cultivated within interorganizational
networks (consolidation), (4) severed interorganizational
ties coincide with severed interpersonal ties (dissolu-
tion), and (5) individual actions rooted in interpersonal
networks change the network system (reconfiguration).
These episode types corroborate and extend prior lit-
erature. Prospecting captures the established finding
that interpersonal networks enable the development of
more formal networks (e.g., Barden and Mitchell 2007,
Rosenkopf et al. 2001), consolidation confirms that for-
mal collaborations breed informal networks (Dahl and
Pedersen 2004, Gulati 1995a), and dissolution was also
observed before (Seabright et al. 1992). The identifica-
tion of reconfiguration and persistence, characterized by
tensions between interpersonal and interorganizational
collaboration, adds novelty to the literature, as does our
analysis of episode sequences.
Our findings on the interaction of interpersonal and
interorganizational networks advance emerging theory
on multiple levels of embeddedness (Dacin et al. 1999,
Hagedoorn 2006). First, our findings show network
embeddedness to be distributed across individuals in
organizations (insofar as embeddedness depends on inter-
personal relations). Whereas earlier studies have largely
focused on personal ties among organizational lead-
ers, we find influential interpersonal contacts among a
range of boundary spanners, including researchers and
developers, marketers, program managers, midlevel man-
agers, and group leaders (cf. Rosenkopf et al. 2001).
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
956 Organization Science 22(4), pp. 940–960, © 2011 INFORMS
Because contacts primarily concern individuals, they are
not directly available to other organization members or
executives. The enabling and constraining effects of these
ties do not concern the organization as a whole, nor a sin-
gle actor within an organization like a CEO, but dispersed
parts of it, making embeddedness a distributed resource.
Second, the investigation of the multiple levels in-
volved in network embeddedness revealed incongruence
among these levels. Rousseau (1985) argued that theo-
ries covering multiple levels should take into account the
consequences of partial inclusion in higher-level entities.
In our study, interpersonal relations that were not nested
within interorganizational relationships contributed sig-
nificantly to network dynamics. In particular, the persis-
tence and reconfiguration episodes revealed in this study
stem from limited inclusion of interpersonal relations
in interorganizational relations. The opportunities arising
from the shared beliefs and commitment in interpersonal
relations may differ from, and even conflict with, those
arising from interorganizational-level relations. Interper-
sonal relationships that are beyond interorganizational
relations experience less influence from those interorga-
nizational relations (cf. Rousseau 1985) and are more
likely to be a source of change. By acknowledging this
incongruence between interorganizational and interper-
sonal relations, we provide a richer and more nuanced
view of the multiple levels of embeddedness.
Third, results show that the multiple levels of embed-
dedness apply both to relational and structural embed-
dedness. Existing studies of the role of interpersonal
relationships were limited to dyads of organizations
(e.g., Barden and Mitchell 2007, Gulati and Sytch
2008, Rosenkopf et al. 2001, Zaheer et al. 1998). We
broadened the analysis from the dyad to the network.
The relations among organizations and individuals were
surrounded by relations with and among other organi-
zations and individuals. These indirect ties were influ-
ential in several of the episodes analyzed in our case
study. Indirect interpersonal ties helped to establish and
change interorganizational ties and supported the persis-
tence of direct interpersonal ties. Similar effects were
found at the interorganizational level (cf. Gulati 2007),
and we also identified constraining effects of indirect
interorganizational ties in dissolution and reconfigura-
tion episodes. The significance of indirect interpersonal
ties adds to potential incongruence between levels of
embeddedness.
These characteristics of the multiple levels of embed-
dedness have implications for both short-term and
longer-term network development and change processes.
Using the “duality of structure” as a sensitizing concept,
we investigated sequences of episodes in which struc-
tures are both the medium and the outcome of action.
The dynamics that follow from the multiple levels of
embeddedness support a dialectical understanding of
interorganizational collaboration and point at limitations
of evolutionary and teleological explanations. Dialec-
tical processes are driven by multiple entities pursu-
ing antithetical objectives and may lead to constructive
change (Van de Ven and Poole 1995). Earlier dialec-
tical process studies have analyzed tensions between
partnering organizations (de Rond and Bouchikhi 2004,
Sydow 2004). We add a “vertical” dimension to this
“horizontal” dimension: just as the interpersonal network
is partly controlled by organizations, the interorganiza-
tional network is also partly controlled by interpersonal
networking. Tensions are introduced in a network sys-
tem when interpersonal relations are distributed and not
fully nested in interorganizational relations, and these
tensions can lead to network actions that resolve tensions
or create new ones.
Analysis of sequences among episodes revealed con-
vergent and divergent dialectics in the long-term interac-
tions of the interorganizational or interpersonal network.
The two levels of the network system were found to
be mutually reinforcing when individual relations helped
to create and exploit relations between organizations,
whereas organization-level arrangements supported the
development of interpersonal ties. However, interper-
sonal ties did not only lubricate interorganizational-level
collaboration; they also enabled divergent dynamics.
Consolidation was also followed by reconfiguration,
when interorganizational agreements constrained indi-
viduals who in turn used their interpersonal ties to
change and renew the network. Persistence bridged
organization-level collaborations when beliefs shared in
interpersonal relations proved to be more stable than
organizational commitments.
We found two factors that increased the significance
of individual-level relations for interorganizational net-
work dynamics: (1) The divergence of individual beliefs
and organization-level strategic considerations spur per-
sistence and reconfiguration (cf. Burgelman and Grove
1996). In our study, individual-level collaboration was
often based on a shared drive to advance FML, whereas
decision making at the organizational level included
commercial, strategic, and legal motives as well. The
inclusion of multiple motives resulted in agreements
that also constrained individuals to act on shared beliefs
and that were more susceptible to exogenous changes.
(2) The positions of individuals influence the degree to
which they are able to deploy interpersonal relations.
A degree of autonomy helps to sustain interpersonal con-
tacts that are not nested in interorganizational relations,
a higher hierarchical position helps to transform inter-
personal contacts into interorganizational agreements,
and expert power helps to use interpersonal networks to
reconfigure and shake up a network system.
Simultaneously, our findings point at limits of evo-
lutionary and teleological explanations of network
dynamics. Previous studies on embeddedness found
evolutionary, path-dependent network development pro-
cesses, exemplified by the tendency to replicate exist-
ing ties (Gulati 1995b, Gulati and Gargiulo 1999). The
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
Organization Science 22(4), pp. 940–960, © 2011 INFORMS 957
dominant explanation for tie replication is that collabora-
tion creates trust between organizations, which increases
the likelihood of future collaboration. Indeed, our find-
ings show how the replication of ties may occur through
consolidation and prospecting, stressing the dependence
on interpersonal networks as the locus of trust and the
source of renewal of the interorganizational relationship.
This mechanism of path dependence, however, does not
explain all network dynamics resulting from embedded-
ness. Because interpersonal relations may be dispersed
over organizations and may be more than a trivial repro-
duction of interorganizational relations, existing relations
allow multiple paths to be explored. The multiple direct
and indirect ties at both levels that may be enacted cre-
ate an array of potential paths for network change. The
structuration of network relations in such a layered sys-
tem does not only amount to the reproduction of relations
but also opens up alternative opportunities, including sig-
nificant departures from existing paths.
Network dynamics in this study also point to limi-
tations of intentional network design and orchestration,
as stressed in teleological perspectives (e.g., Dhanaraj
and Parkhe 2006, Doz et al. 2000). Our study did show
instances of proactive network construction, for exam-
ple, in the 1991 consolidation episode centering on SLC.
The distributed nature of embeddedness, though, makes
it more difficult to purposefully use embeddedness as a
strategic organizational resource. The more the beliefs
and interests shared at the individual level differ from
organizational strategies, and the more individuals have
the autonomy and the position to use their relations, the
more the network system will defy orchestration.
Paradoxically, the diverging dialectics that defy
orchestration and path dependence were essential for
network continuity and reinvigoration of collaboration
in our study. Organizations entered but also withdrew
from the network for strategic reasons, and these dynam-
ics threatened the survival of the network system. At
the same time, the interpersonal network proved fairly
stable, and this stability enabled continued collabora-
tion and eventual reemergence of interorganizational
relations. Network reconfiguration also opened up new
developments, as when the founding of GTM created
opportunities not feasible within the structure in which
Airbus and Stork Fokker were central. Thus, we extend
Gulati and Puranam’s (2009) argument that inconsis-
tencies between formal and informal organization are
valuable for renewal from the intraorganizational to the
interorganizational domain.
Finally, interpersonal relations may aggravate as well
as reduce negative consequences of embeddedness.
A key mechanism of embeddedness in our case study
was the development of shared beliefs and mutual under-
standing among individuals in the network. Yet reinforc-
ing effects of relations and shared understanding might
also turn into a barrier to renewal. The commitments
and “blindness” associated with existing relationships
make it more difficult to enter into new relationships
(Capaldo 2007, Gargiulo and Benassi 2000, Uzzi 1997).
Although interpersonal relationships may be a source
of such overembeddedness, they can also be used to
overcome that dark side. Episodes of prospecting and
reconfiguration can open up new possibilities for collab-
oration, thus reducing the threat of becoming locked into
structural rigidities.
These theoretical advancements notwithstanding, there
are several limitations to this study. First, the findings
are based on a retrospective study, which limits the accu-
racy and completeness of data, in particular, on inter-
personal relations from the early phases of the case his-
tory. A real-time network development study instead of
a retrospective study could uncover additional insights in
the interaction between interpersonal and interorganiza-
tional networks because such a study can gather informa-
tion from all participants and all possible relations over
time. Second, our findings are based on a single case in
a specific context. The five episode types discerned here
may be typical for multipartner alliances and networks
in an innovation context, as the importance of interper-
sonal networks in R&D consortia is well established, and
networks around technology ventures tend be based on
embedded relations instead of arms-length relations (e.g.,
Doz et al. 2000, Liebeskind et al. 1996, Hite and Hesterly
2001). Yet similar interactions between interpersonal and
interorganizational networks might also be found in other
contexts that center on relatively autonomous profession-
als, who have to balance loyalty toward their organiza-
tion with loyalties toward the community of peers and
loyalty toward a shared idea, vision, or passion. Exam-
ples could be the network system of medical specialists
or that of politicians and political parties. Furthermore,
as the network around FML has showed more expansion
than contraction so far, case studies of networks exhibit-
ing more contraction may uncover variants of the episode
types we describe. Future research may also discrimi-
nate between different types of interorganizational rela-
tions, such as alliances, supply relationships, or licensing,
because these types are associated with different levels
of embeddedness at the interorganizational level (Gulati
1995a). Finally, we have limited our analysis to two lev-
els: interpersonal networks and interorganizational net-
works. One way to extend this research is to include other
levels in the analysis, such as the institutional environ-
ment (cf. Marchington and Vincent 2004) and organiza-
tional interunit relations (cf. Brass et al. 2004).
Conclusion
This study has explored a new direction for research
on interorganizational networks, by investigating dynam-
ics resulting from multiple levels of embeddedness in
a retrospective longitudinal case study. By going back
30 years in history, we could analyze network dynamics
associated with multiple failed and successful attempts
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
958 Organization Science 22(4), pp. 940–960, © 2011 INFORMS
to apply FML in the primary structure of aircraft. This
long period of time enabled us to link conditions for
agency in one episode back to structures created in
episodes as far as 10 years back. In the analysis of
episodes, we identified five types of interaction between
interpersonal and interorganizational networks, condi-
tions for these episode types, and sequences among
them. Our findings indicate that embeddedness in rela-
tions and networks is no centrally available resource,
but it is partly distributed over individuals in organiza-
tions and not congruent across levels. As a result, the
types of interaction entail both converging and diverging
dialectics between interpersonal and interorganizational
networks, which contributes to the emergent nature of
network development. The dialectical structuration of
interorganizational and interpersonal networks affects
the path-dependent, evolutionary processes associated
with embeddedness and limits the teleological shaping
of networks. We conclude that full understanding of
network development requires the combination of these
multiple theoretical mechanisms (cf. de Rond 2003).
Future research is needed to explore the balance and
interplay of these mechanisms in other network contexts.
Acknowledgments
The authors thank senior editor Tina Dacin and three anony-
mous reviewers for their constructive feedback and guidance
throughout the review process. They are grateful to Mariann
Jelinek, Arjan van Weele, Myriam Cloodt, Tony Hak, and sem-
inar participants at Tilburg University, the Rotterdam School
of Management, and the University of Reading for comments
and input during the development of this paper. Finally, they
thank the interviewees for generously giving their time. An
earlier version of this paper was presented at the Academy of
Management Conference 2007. All errors are the responsibil-
ity of the authors.
References
Ahuja, G. 2000. The duality of collaboration: Inducements and oppor-
tunities in the formation of interfirm linkages. Strategic Man-
agement J. 21(3) 317–343.
Aiken, M., J. Hage. 1968. Organizational interdependence and intra-
organizational structure. Amer. Sociol. Rev. 33(6) 912–930.
Ariño, A., J. de la Torre. 1998. Learning from failure: Towards an
evolutionary model of collaborative ventures. Organ. Sci. 9(3)
306–325.
Barden, J. Q., W. Mitchell. 2007. Disentangling the influences of lead-
ers’ relational embeddedness on interorganizational exchange.
Acad. Management J. 50(6) 1440–1461.
Bell, J., B. den Ouden, G. W. Ziggers. 2006. Dynamics of cooper-
ation: At the brink of irrelevance. J. Management Stud. 43(7)
1607–1619.
Blumer, H. 1954. What is wrong with social theory? Amer. Sociol.
Rev. 19(1) 3–10.
Bouty, I. 2000. Interpersonal and interaction influences on informal
resource exchanges between R&D researchers across organiza-
tional boundaries. Acad. Management J. 43(1) 50–65.
Brass, D. J., J. Galaskiewicz, H. R. Greve, W. Tsai. 2004. Taking
stock of networks and organizations: A multilevel perspective.
Acad. Management J. 47(6) 795–817.
Brown, J. S., P. Duguid. 2001. Knowledge and organization: A social-
practice perspective. Organ. Sci. 12(2) 198–213.
Browning, L. D., J. M. Beyer, J. C. Shetler. 1995. Building cooper-
ation in a competitive industry: SEMATECH and the semicom-
puter industry. Acad. Management J. 38(1) 113–151.
Burgelman, R. A., A. S. Grove. 1996. Strategic dissonance. Calif.
Management Rev. 38(2) 8–28.
Capaldo, A. 2007. Network structure and innovation: The leveraging
of a dual network as a distinctive relational capability. Strategic
Management J. 28(6) 585–608.
Chung, S. A., H. Singh, K. Lee. 2000. Complementarity, status simi-
larity and social capital as drivers of alliance formation. Strate-
gic Management J. 21(1) 1–22.
Dacin, M. T., M. J. Ventresca, B. D. Beal. 1999. The embeddedness
of organizations: Dialogue and directions. J. Management 25(3)
317–356.
Dahl, M. S., C. Ø. R. Pedersen. 2004. Knowledge flows through infor-
mal contacts in industrial clusters: Myth or reality? Res. Policy
33(10) 1673–1686.
Das, T. K., B.–S. Teng. 2000. Instabilities of strategic alliances:
An internal tensions perspective. Organ. Sci. 11(1) 77–101.
D’Aunno, T. A., H. S. Zuckerman. 1987. A life-cycle model of orga-
nizational federations: The case of hospitals. Acad. Management
Rev. 12(3) 534–545.
de Rond, M. 2003. Strategic Alliances as Social Facts: Business,
Biotechnology, and Intellectual History. Cambridge University
Press, Cambridge, UK.
de Rond, M., H. Bouchikhi. 2004. On the dialectics of strategic
alliances. Organ. Sci. 15(1) 56–69.
Dhanaraj, C., A. Parkhe. 2006. Orchestrating innovation networks.
Acad. Management Rev. 31(3) 659–669.
Doz, Y. L. 1996. The evolution of cooperation in strategic alliances:
Initial conditions or learning processes? Strategic Manage-
ment J. 17(S1) 55–83.
Doz, Y. L., P. M. Olk, P. S. Ring. 2000. Formation processes of R&D
consortia: Which path to take? Where does it lead? Strategic
Management J. 21(3) 239–266.
Eisenhardt, K. M., C. B. Schoonhoven. 1996. Resource-based view
of strategic alliance formation: Strategic and social effects in
entrepreneurial firms. Organ. Sci. 7(2) 136–150.
Fredell, R. 1994. Damage tolerant repair techniques for pressurized
aircraft fuselages. Unpublished doctoral dissertation, Delft Uni-
versity of Technology, Delft, The Netherlands.
Fredell, R. S., J. W. Gunnink, R. J. Bucci, J. Hinrichsen. 2007. “Care-
free” hybrid wing structures for aging USAF transports. Paper,
First International Conference on Damage Tolerance of Aircraft
Structures, September 25–28, Delft University of Technology,
Delft, The Netherlands.
Gargiulo, M., M. Benassi. 2000. Trapped in your own net? Network
cohesion, structural holes, and the adaptation of social capital.
Organ. Sci. 11(2) 183–196.
Giddens, A. 1976. New Rules of Sociological Method. Basic Books,
New York.
Giddens, A. 1984. The Constitution of Society. Polity Press, Cam-
bridge, UK.
Golden, B. R. 1992. The past is the past—Or is it? The use of retro-
spective accounts as indicators of past strategy. Acad. Manage-
ment J. 35(4) 848–860.
Granovetter, M. 1985. Economic action and social structure: The
problem of embeddedness. Amer. J. Sociol. 91(3) 481–510.
Granovetter, M. 1992. Problems of explanation in economic sociol-
ogy. N. Nohria, R. G. Eccles, eds. Networks and Organizations:
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
Organization Science 22(4), pp. 940–960, © 2011 INFORMS 959
Strucutre, For m and Action. Harvard Business School Press,
Boston, 25–56.
Gregory, M. A., G. H. J. J. Roebroeks. 1991. Fiber-metal laminates:
A solution to weight, strength, and fatigue problems. Paper, 30th
Annual Conference of Metallurgists, August 18–21, Metallurgi-
cal Society of CIM, Canadian Institute of Mining, Metallurgy
and Petroleum, Ottowa, ON, Canada.
Gulati, R. 1995a. Does familiarity breed trust? The implications of
repeated ties for contractual choices in alliances. Acad. Manage-
ment J. 38(1) 85–112.
Gulati, R. 1995b. Social structure and alliance formation patterns:
A longitudinal analysis. Admin. Sci. Quart. 40(4) 619–652.
Gulati, R. 1998. Alliances and networks. Strategic Management J.
19(4) 293–317.
Gulati, R. 2007. Managing Network Resources: Alliances, Affilia-
tions and Other Relational Assets. Oxford University Press,
Oxford, UK.
Gulati, R., M. Gargiulo. 1999. Where do interorganizational networks
come from? Amer. J. Sociol. 104(5) 1439–1493.
Gulati, R., P. Puranam. 2009. Renewal through reorganization: The
value of inconsistencies between formal and informal organiza-
tion. Organ. Sci. 20(2) 422–440.
Gulati, R., M. Sytch. 2008. Does familiarity breed trust? Revisiting
the antecedents of trust. Managerial Decision Econom. 29(2–3)
165–190.
Gulati, R., J. D. Westphal. 1999. Cooperative or controlling? The
effects of CEO-board relations and the content of interlocks
on the formation of joint ventures. Admin. Sci. Quart. 44(3)
473–506.
Hagedoorn, J. 2006. Understanding the cross-level embeddedness of
interfirm partnership formation. Acad. Management Rev. 31(3)
670–680.
Halinen, A., A. Salmi, V. Havila. 1999. From dyadic change to chang-
ing business networks: An analytical framework. J. Management
Stud. 36(6) 779–794.
Hite, J. M., W. S. Hesterly. 2001. The evolution of firm networks:
From emergence to early growth of the firm. Strategic Manage-
ment J. 22(3) 275–286.
Huber, G. P., D. J. Power. 1985. Retrospective reports of strategic-
level managers: Guidelines for increasing their accuracy. Strate-
gic Management J. 6(2) 171–180.
Hung, H. 2006. Formation and survival of new ventures: A path from
interpersonal to interorganizational networks. Internat. Small
Bus. J. 24(4) 359–378.
Jap, S. D., E. Anderson. 2007. Testing a life-cycle theory of cooper-
ative interorganizational relationships: Movement across stages
and performance. Management Sci. 53(2) 260–275.
Jick, T. D. 1979. Mixing qualitative and quantitative methods: Trian-
gulation in action. Admin. Sci. Quart. 24(4) 602–611.
Johnson, G. 1988. Rethinking incrementalism. Strategic Manage-
ment J. 9(1) 75–91.
Jones, C., W. S. Hesterly, S. P. Borgatti. 1997. A general theory of net-
work governance: Exchange conditions and social mechanisms.
Acad. Management Rev. 22(4) 911–945.
Katz, J. S., B. R. Martin. 1997. What is research collaboration? Res.
Policy 26(1) 1–18.
Kim, J. W., M. C. Higgins. 2007. Where do alliances come from?
The effects of upper echelons on alliance formation. Res. Policy
36(4) 499–514.
Klein, K. J., S. L. Palmer, A. B. Conn. 2000. Interorganizational
relationships: A multilevel perspective. K. J. Klein, S. W. J.
Kozlowski, eds. Multilevel Theory, Research and Methods in
Organizations. Jossey-Bass, San Francisco, 267–307.
Koza, M. P., A. Y. Lewin. 1999. The coevolution of network alliances:
A longitudinal analysis of an international professional service
network. Organ. Sci. 10(5) 638–653.
Krackhardt, D. 1990. Assessing the political landscape: Structure,
cognition, and power in organizations. Admin. Sci. Quart. 35(2)
342–369.
Kreiner, K., M. Schultz. 1993. Informal collaboration in R&D: The
formation of networks across organizations. Organ. Stud. 14(2)
189–209.
Kumar, R., K. O. Nti. 1998. Differential learning and interaction in
alliance dynamics: A process and outcome discrepancy model.
Organ. Sci. 9(3) 356–367.
Langley, A. 1999. Strategies for theorizing from process data. Acad.
Management Rev. 24(4) 691–710.
Laudel, G. 2002. What do we measure by co-authorships? Res. Eval-
uation 11(1) 3–15.
Laumann, E. O., J. Galaskiewicz, P. V. Marsden. 1978. Community
structure as interorganizational linkages. Annual Rev. Sociol. 4
455–484.
Lee, T. W. 1999. Using Qualitative Methods in Organizational
Research. Sage, Thousand Oaks, CA.
Leonard-Barton, D. 1992. Core capabilities and core rigidities:
A paradox in managing product development. Strategic Man-
agement J. 13(S1) 111–125.
Li, S. X., W. B. Berta. 2002. The ties that bind: Strategic actions and
status structure in the US investment banking industry. Organ.
Stud. 23(3) 339–368.
Liebeskind, J. P., A. L. Oliver, L. Zucker, M. Brewer. 1996. Social net-
works, learning, and flexibility: Sourcing scientific knowledge
in new biotechnology firms. Organ. Sci. 7(4) 428–443.
Lorenzoni, G., A. Lipparini. 1999. The leveraging of interfirm rela-
tionships as a distinctive organizational capability: A longitudi-
nal study. Strategic Management J. 20(4) 317–338.
Marchington, M., S. Vincent. 2004. Analysing the influence of insti-
tutional, organizational and interpersonal forces in shaping inter-
organizational relations. J. Management Stud. 41(6) 1029–1056.
McGuire, J. B. 1988. A dialectical analysis of interorganizational net-
works. J. Management 14(1) 109–124.
Meyer, M., S. Bhattacharya. 2004. Commonalities and differences
between scholarly and technological collaboration. Scientomet-
rics 61(3) 443–456.
Miller, C. C., L. B. Cardinal, W. H. Glick. 1997. Retrospective reports
in organizational research: A reexamination of recent evidence.
Acad. Management J. 40(1) 189–204.
Mueller, R. P. G. 1995. An experimental and analytical investiga-
tion on the fatigue behaviour of fuselage riveted lap joints.
Unpublished doctoral dissertation, Delft University of Technol-
ogy, Delft, The Netherlands.
Oliver, A. L., J. Liebeskind. 1998. Three levels of networking for
sourcing intellectual capital in biotechnology: Implications for
studying interorganizational networks. Internat. Stud. Manage-
ment Organ. 27(4) 76–103.
Olk, P., C. Young. 1997. Why members stay in or leave an R&D con-
sortium: Performance and conditions of membership as determi-
nants of continuity. Strategic Management J. 18(11) 855–877.
Pettigrew, A. M. 1990. Longitudinal field research on change: Theory
and practice. Organ. Sci. 1(3) 267–292.
Powell, W. W., K. Koput, L. Smith-Doerr. 1996. Interorganizational
collaboration and the locus of innovation: Networks of learning
in biotechnology. Admin. Sci. Quart. 41(1) 116–145.
Berends, van Burg, and van Raaij: Cross-Level Network Dynamics in the Development of an Aircraft Material
960 Organization Science 22(4), pp. 940–960, © 2011 INFORMS
Powell, W. W., D. R. White, K. W. Koput, J. Owen-Smith. 2005.
Networks dynamics and field evolution: The growth of interor-
ganizational collaboration in the life sciences. Amer. J. Sociol.
110(4) 1132–1205.
Pozzebon, M., A. Pinsonneault. 2005. Challenges in conducting
empirical work using structuration theory: Learning from IT
research. Organ. Stud. 26(9) 1353–1376.
Ring, P. S., A. H. Van de Ven. 1994. Developmental processes of
cooperative interorganizational relationships. Acad. Management
Rev. 19(1) 90–118.
Rosenkopf, L., A. Metiu, V. P. George. 2001. From the bottom up?
Technical committee activity and alliance formation. Admin. Sci.
Quart. 46(4) 748–772.
Rousseau, D. M. 1985. Issues of level in organizational research:
Multi-level and cross-level perspectives. L. L. Cummings, B. M.
Staw, eds. Research in Organizational Behavior, Vol. 7. JAI
Press, Greenwich, CT, 1–37.
Schrader, S. 1991. Informal technology transfer between firms: Coop-
eration through information trading. Res. Policy 20(2) 153–170.
Schwenk, C. R. 1985. The use of participant recollection in the mod-
elling of organizational decision processes. Acad. Management
Rev. 10(3) 496–503.
Seabright, M. A., D. A. Levinthal, M. Fichman. 1992. Role of indi-
vidual attachments in the dissolution of interorganizational rela-
tionships. Acad. Management J. 35(1) 122–160.
Siggelkow, N. 2007. Persuasion with case studies. Acad. Manage-
ment J. 50(1) 20–24.
Strauss, A. L. 1987. Qualitative Analysis for Social Scientists.
Cambridge University Press, Cambridge, UK.
Sydow, J. 2004. Network development by means of network evalua-
tion? Explorative insights from a case in the financial services
industry. Human Relations 57(2) 201–220.
Sydow, J., A. Windeler. 1998. Organizing and evaluating interfirm
networks: A structurationist perspective on network processes
and effectiveness. Organ. Sci. 9(3) 265–284.
Sydow, J., A. Windeler. 2003. Knowledge, trust, and control: Manag-
ing tensions and contradictions in a regional network of service
firms. Internat. Stud. Management Organ. 33(2) 69–99.
Tichy, N. M., M. L. Tushman, C. Fombrun. 1979. Social net-
work analysis for organizations. Acad. Management Rev. 4(4)
507–519.
Tsai, W. 2000. Social capital, strategic relatedness and the formation
of intra-organizational linkages. Strategic Management J. 21(9)
925–939.
Uzzi, B. 1997. Social structure and competition in interfirm net-
works: The paradox of embeddedness. Admin. Sci. Quart. 42(1)
35–67.
Van de Ven, A. H. 1976. On the nature, formation, and maintenance
of relations among organizations. Acad. Management Rev. 1(4)
24–36.
Van de Ven, A. H., M. S. Poole. 1995. Explaining development
and change in organizations. Acad. Management Rev. 20(3)
510–540.
Vermeeren, C., ed. 2002. Around Glare: A New Aircraft Mate-
rial in Context. Kluwer Academic Publishers, Dordrecht, The
Netherlands.
Vlot, A. 2001. Glare: History of the Development of a New Air-
craft Material. Kluwer Academic Publishers, Dordrecht, The
Netherlands.
Vlot, A., J. W. Gunnink, eds. 2001. Fiber Metal Laminates: An
Introduction. Kluwer Academic Publishers, Dordrecht, The
Netherlands.
Vogelesang, B. 2003. Fibre metal laminates: The development of a
new family of hybrid materials. Presentation, 19th Plantema
Memorial Lecture, ICAF Symposium, May 5–9, Lucern,
Switzerland.
von Hippel, E. 1987. Cooperation between rivals: Informal know-how
trading. Res. Policy 16(6) 291–302.
Walker, G., B. Kogut, W. Shan. 1997. Social capital, structural holes
and the formation of an industry network. Organ. Sci. 8(2)
109–125.
Westphal, J. D., S. Boivie, D. H. M. Chng. 2006. The strategic impe-
tus for social network ties: Reconstituting broken CEO friend-
ship ties. Strategic Management J. 27(5) 425–445.
Wu, H. F., L. L. Wu, W. J. Slagter, J. L. Verolme. 1994. Use of rule
of mixtures and metal volume fraction for mechanical property
predictions of fiber-reinforced aluminum laminates. J. Materials
Sci. 29(17) 4583–4591.
Yin, R. K. 2003. Case Study Research: Design and Methods, 3rd ed.
Sage, Thousand Oaks, CA.
Zaheer, A., B. McEvily, V. Perrone. 1998. Does trust matter? Explor-
ing the effects of interorganizational and interpersonal trust on
performance. Organ. Sci. 9(2) 141–159.
Zeitz, G. 1980. Interorganizational dialectics. Admin. Sci. Quart. 25(1)
72–88.
Hans Berends is an assistant professor in the Innova-
tion, Technology Entrepreneurship and Marketing Group at
the Eindhoven University of Technology. His research interests
concern process dynamics of innovation and organizational
learning.
Elco van Burg is an assistant professor in the Innova-
tion, Technology Entrepreneurship and Marketing Group at the
Eindhoven University of Technology. He studies entrepreneur-
ship and innovation processes.
Erik M. van Raaij is an assistant professor of purchas-
ing and supply management at the Rotterdam School of Man-
agement, Erasmus University. His current research focuses on
strategic sourcing and buyer–supplier relationships.
... Die Entscheidungen für oder gegen Kooperationen werden demnach in hohem Maße auf Grundlage der formalen, sozialen und materiellen Strukturen getroffen, in die eingebettet die entscheidenden Akteure alltäglich handeln (Roth & Diefenbach, 2022;Heidenreich & Mattes, 2017;Hahn, 2013). In dieser Forschung wurde bisher insbesondere nachgewiesen, dass bestehende persönliche Beziehungen zwischen Akteuren aus unterschiedlichen Organisationen die Formation von Konsortien in hohem Maße beeinflussen (Berends et al., 2011;Uzzi, 1997). Untersuchungen zur Performanz von Kollaborationsprojekten und konzeptionelle Beiträge zum Thema legen jedoch nahe, dass die Formation der Konsortien von Kollaborationsprojekten über die Einbettung in persönliche Beziehungsnetzwerke hinaus auf multiple andere Einbettungsformen und deren dynamisches Zusammenspiel zurückzuführen ist (Balland et al., 2015;Sydow et al., 2004;Heidenreich, 2012). ...
... Neben den unmittelbaren Interaktionen zwischen Personen wird soziale Nähe durch persönliche Gemeinsamkeiten wie Alter oder Geschlecht (Ibarra, 1993;McPherson et al., 2001) und durch gemeinsame Beziehungen zu Dritten (Krackhardt, 1999) vermittelt. Vorangehende Forschung belegt bereits, dass soziale Nähe entscheidend für die Anbahnung von gemeinsamen Kollaborationsprojekten ist, weil zum Beispiel Vertrauen zwischen Personen und Kenntnisse über die persönlichen Interessen und Fähigkeiten der anderen wichtige Kriterien für deren Bewertung als geeigneten Kollaborationspartner darstellen können (Berends et al., 2011;Ooms et al., 2018). ...
... Wenn nicht Partner aus beiden Feldern Teil der initialen Relation sind, stellt sich die Frage, wie es typischerweise zur Einbindung der jeweils anderen kommt. Die Forschung zu interorganisationalen Beziehungen legt nahe, dass dabei einzelne Organisationen als Vermittler fungieren (Min, 2017;Berends et al., 2011;Granovetter, 1985). Wir definieren einzelne Organisationen, die zwischen der initialen Relation und potenziellen Projektpartnern außerhalb dieser vermitteln, als Broker (Lingo & O'Mahony, 2010). ...
Chapter
Interorganisationale Kollaborationsprojekte verbinden heterogene Partner und bringen neues Wissen und Innovationen hervor. Die bisherige Forschung zu solchen Projekten hat sich ausführlich mit dem Effekt aber kaum mit der Formation der Projektkonsortien befasst. In unserem Beitrag rekonstruieren wir die Formation von 24 staatlich geförderten Kollaborationsprojekten, in denen sich Partner aus Wissenschaft und Wirtschaft temporär verbunden haben. Dabei fragen wir insbesondere danach, wie die FormationsprozesseFormationsprozesse durch kognitive, organisationale, soziale, institutionelle und geographische Formen von Nähe. Formen von Nähe zwischen einzelnen Partnern strukturiert werden. Im systematischen Vergleich der Fälle zeigen wir, wie die Einbettung der Akteure in mehrdimensionale Nähe-Beziehungsnetzwerke die Formation der Konsortien erklärt. Ausgehend von unserem Material formulieren wir 8 Propositionen, die identifizierte Muster im Formationsprozess beschreiben.
... Poucos estudos desafiaram-se a olhar a orquestração no nível do indivíduo (ver Klerkx & Aarts, 2013). Ainda podemos observar alguns estudos enfocaram, como nível de análise, a influência dos atores periféricos da rede no processo de orquestração (ver Hara et al., 2015), a interrelação e interdependência entre pequenas e grandes empresas (ver Buckley & Prashantham, 2016) e ainda empresas hub públicas (ver Berends et al., 2011) ou de cunho social (ver Ozeren et al., 2018). ...
... Estudos em orquestração de redes são baseadas em uma amostra limitada de setores específicos de um país e isso que limita a generalização a outros contextos. Grande parte utiliza estudo de caso com abordagem em processos, porém nem todos elucidam o número de codificações que foram realizadas (ex: Berends et al., 2011). Alguns estudos apresentam um intervalo de tempo grande entre a realização das entrevistas e análise dos dados (ex: Faccin & Wegner, 2019). ...
... (2) Orquestração em redes de outras naturezas O objetivo das redes de inovação ainda está fortemente relacionado com P&D conjunto (Berends et al., 2011;Faccin & Wegner, 2019). Pesquisadores poderiam ampliar a perspectiva de análises para outras literaturas. ...
Conference Paper
Full-text available
RESUMO Esse trabalho teve por objetivo conhecer e investigar o estado da arte dos estudos relacionados ao tema network orchestration, enfocando na compreensão das abordagens teóricas relacionadas ao tema, oportunidades de pesquisa e contribuição para o campo conceitual de redes interorganizacionais. A literatura em network orchestration ainda está no começo do seu desenvolvimento. O tema é abordado em seis grandes vertentes teóricas, sendo que a vertente de redes de inovação é a mais consolidada. Ao final da análise, sugerem-se 5 macro linhas para pesquisas futuras. Palavras-chave: Orquestração de redes. Redes interorganizacionais. Revisão sistemática da literatura. 1 INTRODUÇÃO Cada vez mais, organizações de todos os setores da sociedade são desafiadas a romper os limites organizacionais e aumentar a interconectividade dos ativos interorganizacionais. As novas formas de organização em rede e a desintegração das cadeias de valor das empresas têm impactado profundamente em como as empresas se relacionam, abrindo espaço para cocriar soluções voltadas aos clientes, entrar em novos mercados e até mesmo e lidar com problemas sociais até então intratáveis (Hardy et al., 2005; Raab & Kenis, 2009). Os atores de uma rede podem coletivamente desenvolver soluções inovadoras para problemas que não podem ser resolvidos sozinhos unindo suas forças (Provan & Kenis, 2008).
... Entrepreneurs may manoeuvre their way through their connections; moving from one tie to the next may lead to the joint creation of new business opportunities (see Figure 2, 1C) and shifting alliances help to pursue different opportunities (e.g. Berends et al., 2011). ...
... ideas) and network structure/relationships (e.g. Berends et al., 2011). ...
... Garguilo and Benassi (2000) describe closed networks in which shared organizational history prevents actors looking for other, more fruitful, collaborations. On an organizational level, contractual agreements can explicitly bind people together and prevent the establishment of new-or the re-invigorating of old-relationships, as Berends et al. (2011) show in the aircraft industry. Such social obligations in embedded networks may result in the risk of getting a tainted reputation when cutting or losing ties (Gargiulo & Benassi, 2000). ...
Article
Full-text available
Network studies in the entrepreneurship domain suffer from an incomplete theorization of how the content of social capital relates to network relationships and structures in which entrepreneurs are embedded or embed themselves. This study presents a systematic review of the various ways in which the interaction between content (e.g. cognition and resources) and social structure has been studied within entrepreneurship. Based on this review, we develop a more integrative account of the underlying action mechanisms that link the content and structure of social capital. These mechanisms cut across different research traditions and align areas of entrepreneurship research. In this way, we contribute an integrative review of prior work and a formative set of directions for further theorizing and research on social capital, networks and entrepreneurship.
... First, most research has focused on the consequences of IOR disruptions (Figure 3, solid line). Second, our review reveals that research on IOR disruptions about processes and contingencies remains in its infancy ( Figure 3, dashed lines), perhaps due to the scarcity of in-depth qualitative analysis (for exceptions, see Ariño & de la Torre, 1998;Berends et al., 2011;Keller et al., 2021). (Figure 3, solid line) that characterize specific types of IOR disruption. ...
Chapter
Full-text available
Interorganizational relationships play a vital role in sustaining a firm's competitive advantage, but these relationships must continuously adapt to evolving conditions and unexpected circumstances. In this chapter, we synthesize a fragmented literature about interorganizational disruptions, which we organize around integrative taxonomy to help assess received wisdom and point directions for future research. We detail a research agenda to push the frontiers of the literature about processes value creation, managing internal and external stakeholders and critical contingencies.
... For example, Karagozoglu & Brown (1986) advocate the need to examine, not only five 'hierarchical' levels, from government to individual, but also how they interact in order to understand how innovation comes about. This introduces the notion that layers are nested (Klein & Kozlowski, 2000a;Hitt, Beamish, Jackson & Mathieu, 2007) or embedded (Berends, van Burg & van Raaij, 2011). Further, one challenge arises when attempting to measure phenomena at different levels (Rousseau, 1985). ...
Technical Report
Full-text available
This essay provides a cursory discussion on the issue of how to conceptualise social phenomena in terms of the multiple levels that characterise it. It recognises the nested nature of different levels and the challenges of integrating or aligning different levels, whether it be from a qualitative of a quantitative perspective. In response it is proposed that a complexity approach, whereby the complexity of a situation is unfolded to reveal multiple levels offers a useful approach for handling multi-level perspectives. In doing so, it draws upon an old model which has perhaps been in the main, forgotten: the Viable System Model (VSM) developed by Stafford Beer
... A second indicator of the lack of conceptual clarity was the range of terms used to refer to network dynamics. For example, the interrelated yet distinct terms "network emergence" (e.g., Maclean & Harvey, 2016), "network genesis" (e.g., Quinn & Baker, 2021), "network origins" (e.g., Shah et al., 2021), "network evolution" (e.g., Doreian & Conti, 2017), "network change" (e.g., Parker, Halgin, & Borgatti, 2016), and "network dynamics" (e.g., Berends, van Burg, & van Raaij, 2010) tended to be used interchangeably and without a clear specification of what they exactly meant, both within and across journal articles. ...
Article
Social networks are dynamic by nature. While network research has tended to treat relationships between social actors as static, the past decades have seen a surge in literature that extends a dynamic lens to the study of intra-organizational networks. Critically, to date there is no comprehensive and systematic review of intra-organizational network dynamics studies. Moreover, the field lacks programmatic coherence, clear and consistent terminology, and methodological clarity. This review attempts to resolve these issues. To foster a common language, we start by providing an integrative definition and clarifying the scope of intra- organizational network dynamics. This allows us to distinguish four domains of dynamic network theorizing. Building on this, we develop an encompassing framework that maps the multiple facets of this literature and apply it to organize our summary and synthesis. We then take a bird’s-eye view of the full body of research and discuss four foundational areas in which network dynamics research can be conceptually and methodologically extended. We end by elaborating on the issue of interdependence in network data and providing an overview of the leading statistical approaches for modelling longitudinal network data.
... Willingness is affected by economic concerns, professional pride, cognitive factors, prior collaborative experience and the ability to recognise the value of and absorb new knowledge (Skippari et al., 2017). Second, successful collaboration requires shared values and behaviours, a sense of collective purpose (Hibbert et al., 2014;Matinheikki et al., 2017), and formal and informal safeguards (Berends et al., 2010). Third, the ability to initiate and manage collaboration is a capability that depends on relevant processes, skills and mechanisms (Vangen and Huxham, 2006). ...
Article
This teaching case focuses on corporate entrepreneurship and collaborative innovation during an unprecedented crisis – the shortage in mechanical ventilators when the Covid-19 pandemic began. Based on secondary data sources, the case outlines the challenges of designing and manufacturing mechanical ventilators and introduces four initiatives, consisting of organisations with often limited experience in medical device manufacturing that attempted to address the predicted shortage of ventilators. By comparing the approaches used in these initiatives, the case sensitises students to the challenges of pursuing opportunities outside a firm's established domain of expertise and how inter-organisational collaboration affects such attempts. Although the case centres on an unprecedented event, the insights it develops make it suitable for a range of innovation and entrepreneurship-related under- and post-graduates courses.
... In this study, the innovation network formation and configuration for smart city development are anchored in three main basic business factors: i) companies have a limited ability to identify opportunities (searching); ii) companies have limited resources to pursue opportunities (acting) alone and iii) companies have limited expertise to convince their own external audience about their invention (shaping) (Berends, Van Burg, & Van Raaij, 2011). Thus, collaboration becomes the cornerstone for the development of innovation (Håkansson & Snehota, 1995). ...
Article
Full-text available
This study investigates the factors that drive an innovation network formation comprising companies, government, and society, and the ways these actors contribute and collaborate within a network to develop technologies that have a social impact. A conceptual framework has been developed by combining literature-based arguments and insights from two cases of smart city innovation. This study demonstrates that the innovation network is driven by the activities of searching, acting, and convincing actors of an opportunity to develop smart city solutions. The findings also show that innovation networks emerge not solely from a business goal, but also from a social goal and can still generate business opportunities for companies. Therefore, innovation for smart cities specifically requires a new form of configuration (public–private and citizens’ participation), drivers (economic and social), and resources (technological and non-technological) in both its development and implementation. The analysis of the different configurations suggests more/less effective innovation.
... Once we identified the periods during which the change occurred and the sources of disruptions created by the new Mayor's interventions, we went back to the documents and tried to identify the fundamental mechanisms characterizing actor's responses to network change, in line with qualitative studies of network evolution (Berends et al., 2011). We iterated between theory and data until we converged on some preliminary mechanisms (Gioia et al., 2013). ...
Article
Full-text available
Although certainly of a much older (or even ancient) origin, during the last two decades or so project networks have become an established object of management and organization research in general and project management studies in particular. While projects are a common, if not the most common form of a temporary organization, project networks are typically conceived as being more than an only temporary form, combining – like other forms of project-based organizing – the temporary with the permanent in a specific manner. For in the case of project networks, the coordination of the temporary is enabled (but also restrained) by the more permanent networks of past relationships to other critical actors and their resources on the one hand. On the other, however, the prospects to maintain or re-activate these relationships for future collaborations have an influence on respective coordinative practices in the present. As a consequence of coordinating relationships in the shadow of the past as well as in the shadow of the future, project networks are strictly speaking of a semi-temporary rather than a merely temporary nature. While there is still some debate about how exactly to define and conceptualize this particular organizational form, project managers have always known that in many if not most settings, there is more to managing projects than managing just the temporary. Respective management tasks indeed even go beyond having an eye on the interface to the surrounding, immediate and more permanent structures of the organization, the inter¬organizational network and/or the organizational field and how they support or constrain temporary organizing.
Book
Today’s firms are increasingly embedded in networks of alliances and other ties that influence their behavior and performance. In this, his first book on the subject, Ranjay Gulati examines the ‘network resources’ that arise from these ties, how successful firms manage these, and how they influence strategy, access to material resources, and perceptions of a firm’s legitimacy held by key external parties such as investors and banks. The book synthesises Gulati’s influential work on network dynamics from the last fifteen years, and presents the key findings from this extensive body of research. Gulati’s insights are important for scholars, students, and practitioners interested in the behavior of firms in an increasingly networked economy. Ranjay Gulati is one of the leading theorists and researchers studying alliances and networks, and has written widely on the subject. His work has been published in leading academic journals such as Administrative Science Quarterly, and in the Harvard Business Review.
Book
During September 24-26, 2001, the Faculty of Aerospace Engineering of the Delft University of Technology in the Netherlands organised the Glare - the New Material for Aircraft Conference, an international conference on the relationship between design, material choice and application of aircraft materials with respect to new developments in industry. Eminent representatives from the aircraft manufacturing world, including manufacturers, airlines, airports, universities, governments and aviation authorities, were present at this conference to meet and exchange ideas - see the group photo on the next two pages. The fact that the conference was held just two weeks after ‘September 11, 2001’ put things in a rather unique perspective. The aim of the conference was to illustrate the many unique applications of the Glare family of fibre metal laminates and to provide for the exchange and distribution of information regarding this material in order to stimulate their acceptance and promote further application. The introduction of fibre metal laminates into the commercial aviation market took about 20 years’ time. Introducing new technologies should not be taken lightly, however; the aircraft industry is by nature rather conservative and innovations must therefore be proven – a paradox actually – in all possible ways before they can be introduced in real aircraft structures. Not only do technical aspects play a role in this respect; historical, cultural, economical and political issues are equally important.
Book
Glare is the name given to a new material for aircraft structures developed at Delft University in the Netherlands. It consists of thin aluminium layers bonded together by adhesive containing embedded fibres and is very resistant to fatigue. This book gives the inside story of how the development of Glare took place. It took more than two decades from the first tests in Delft to the major breakthrough following the decision of Airbus to apply the material on the A380 super-jumbo. This success was achieved by a small group of people inspired by professor Boud Vogelesang, people who kept believing in the material and fought against all obstacles during the years. This book tells the story of the ups and downs and the final success of their efforts.
Article
This paper investigates the evolutionary dynamics of network formation by analyzing how organizational units create new interunit linkages for resource exchange. Using sociometric techniques and event history analysis, this study predicts the rate at which new interunit linkages are created between a newly formed unit and all the existing units in a large multinational organization. Two important constructs: social capital, derived from the literature on social structure and network formation, and strategic relatedness, derived from research on diversification and the resource-based view of the firm, are used to explain the rate of new linkage creation. Results show that the interaction between social capital and strategic relatedness significantly affects the formation of intraorganizational linkages. Copyright © 2000 John Wiley & Sons, Ltd.
Article
Alliances with established organizations provide young firms with access to resources necessary for survival. Previous organizational research has focused on prior alliance activity as a driver of alliance formation. Yet, in the context of young firms which have limited track records, such explanations do not suffice. This paper proposes an alternative mechanism of alliance formation that focuses on the individuals that form the upper echelon of a firm. We theorize that the career affiliations of top managers facilitate the formation of alliances by acting as a signal of legitimacy, status, and substance. Utilizing a typology of upper echelon experience that distinguishes between upstream, horizontal, and downstream employment-based affiliations, we propose that the prominence of upper echelon affiliations signal a firm's quality and legitimacy, which in turn promotes alliance formation. We further unpeel this general proposition to examine the specific ways in which these signals transpire, suggesting that status dynamics and homophily tendencies determine the formation of prominent and specific types of alliances. We test our ideas with an event-history dataset of 3,200 career histories of top managers who took biotechnology firms public between 1979 and 1996, and find that firms possessing more upper echelon affiliations with prominent downstream and horizontal organizations have a higher rate of forming alliances. Further, we find that the better the match between the type of employment affiliation and the type of alliance partner, the greater the rate of alliance formation. We conclude with a discussion of the implications for organizational research on young entrepreneurial firms.
Article
This paper introduces a social network perspective to the study of strategic alliances. It extends prior research, which has primarily considered alliances as dyadic exchanges and paid less attention to the fact that key precursors, processes, and outcomes associated with alliances can be defined and shaped in important ways by the social networks within which most firms are embedded. It identifies five key issues for the study of alliances: (1) the formation of alliances, (2) the choice of governance structure, (3) the dynamic evolution of alliances, (4) the performance of alliances, and (5) the performance consequences for firms entering alliances. For each of these issues, this paper outlines some of the current research and debates at the firm and dyad level and then discusses some of the new and important insights that result from introducing a network perspective. It highlights current network research on alliances and suggests an agenda for future research.© 1998 John Wiley & Sons, Ltd.