Elissa Dwi Lestari

University Multimedia Nusantara | multimedia nusantara · Management

Entrepreneurship holds a strategic role for national economic development by creating job opportunity. Unfortunately, Indonesia still has low number of entrepreneurs. Since entrepreneurship can be learned, then universities are seen as one of the potential sources of supply to create entrepreneurs through entrepreneurial education. Although Indones...

In spite of the devastating effects of COVID-19 on businesses, many SMEs have demonstrated resilience and continued on with their operations. This study investigates the determinants of SMEs’ business resilience in Malaysia and Indonesia, with a focus on the moderating factor of technology adoption. The Resource-Based View (RBV) Theory, the Dynamic...

Beauty brand owners are trying to increase the sales growth rate, which has been unstable due to the COVID-19 pandemic. This study explores the intention to purchase beauty products through the role of beauty influencers by examining parasocial interaction and credibility factors. Eight hypotheses were tested and analyzed using a structural equatio...

With more Internet access, MMORPGs have grown in popularity. In Indonesia, the biggest gaming market in Southeast Asia, this genre is less popular. Therefore, studying what inspires Indonesian MMORP users is necessary. The study used a quantitative research design on 221 online gamers who were familiar with MMORPGs but had never played them. The st...

Indonesia has low e-commerce transactions despite high internet usage. This study examines the e-repurchase intention on Lazada Indonesia, an e-marketplace with declining traffic and sales. This study uses the perceived usefulness of institutional-based mechanisms, the perceived usefulness of seller-based mechanisms, and the perceived usefulness of...

The rapid growth of the information technology industry has spurred corporate process digitalization. This study aims to examine how the Unified Theory of Acceptance and Use of Technology’s (UTAUT) major tenets – performance expectancy and effort expectancy – and trust affect managers’ acceptance of new e-fulfillment services. This study also consi...

Indonesia is ranked third as the country with the most gamers in the world. However, game developers have not capitalized on the large market in Indonesia to generate revenue using the freemium model. Therefore, this study aims to determine the factors that influence in-app purchase intention and loyalty in Mobile Legends: Bang Bang, with variables...

The traditional market holds a pivotal role in Indonesia’s economy because it is the main contributor to national retail grocery transactions. Nevertheless, competition with modern markets and retailers makes their competitiveness lessened. From the financial side, traditional market SMEs are vulnerable to financial risks and still face obstacles i...

Purpose: As one of the world's most populous countries, Indonesia is struggling with the composition of its people, the majority of whom are unemployed productive-age individuals with low education levels. Another issue is the high poverty rate, which is followed by issues of gender inequality. The government cannot solve these social issues on its...

Purpose: The banking industry is one of the service industries that contributes to national income and serves as an intermediary institution to accommodate public funds and channel them back to productive economic activities. This study will look into the factors that influence customers' intentions to use digital banking and utilize it to their ad...

There are still 8.4 million unemployed people in Indonesia as of February 2022. The high unemployment is coupled with the low interest in entrepreneurship that exists with only about 1.65% of Indonesian population. The purpose of this study is to determine how entrepreneurship education and human resources affect student interest in entrepreneurshi...

Indonesia currently has a high rate of educated unemployment. Because most college graduates are still oriented toward being job seekers rather than job creators, there is a high rate of educated unemployment. As a result, the purpose of this study was to identify factors that influence student entrepreneurial intentions in terms of the Theory of P...

Covid-19 has significantly disrupted and devastated the world's economy. Data from Malaysia shows that more than 30,000 companies have closed their operations since the movement control order (MCO) implementationdue to Covid-19 that began in March 2020. However, the effects on small businesses are especially severe, mainly due to the higher vulnera...

Technology encourages e-learning to improve student learning and performance. The Covid-19 pandemic accelerated e-learning in Indonesian higher education. The learning method has transitioned from complete online learning to blended e-learning in new normal era. This research was conducted to determine the factors that influence students' intention...

The aim of this study is to explore the response of catering suppliers to environmental sustainability initiatives. The sample was collected from women-owned small businesses catering, and the Partial Least Squares Structural Equation Modeling (PLS-SEM) method was used. The study found that attitudes play an important role in influencing the behavi...

Purpose: The number of entrepreneurs in Indonesia is still lagging compared to several other ASEAN countries, so there is an urgency to explore the factors that influence the formation of entrepreneurial intentions as predictors of entrepreneurial behavior. Therefore, this study investigates the influence of social support and entrepreneurial passi...

Objective-The Covid-19 pandemic has made MSMEs enter a crisis period that makes them the most vulnerable sector during a crisis. Given the vital role of MSMEs in economic stability, this study identified the drivers that shape the resilience of the MSME business, which is still not widely explored. This study elaborates on the role of knowledge-bas...

The Covid-19 pandemic that has spread since the beginning of 2020 is considered a "Black Swan" event because it appears unexpectedly, is difficult to predict and occurs not within the normal expected range and has a very extreme impact. The Covid-19 pandemic brought people to enter an era full of turbulence called VUCA, or stands for "volatile, unc...

Tourism is a growing industry in Indonesia. In early 2019, the government established super priority destinations that are expected to enhance the number of tourist visits to Indonesia. However, the increase of a tourist destination to a super priority destination has some challenges in some areas, as some tourists simply fail their trip because of...

The clothing industry is a high-growth industry that is attractive to be occupied by the business. However, behind its appeal, this industry brings harmful impacts to the environment. The fashion industry is considered the 2nd most destructive industry in the world. Environmental damage due to industry occurs not only in the production process but...

Entrepreneurship plays a pivotal role in economic growth for Indonesia. Unfortunately, the number of entrepreneurs in Indonesia is still lagging behind other ASEAN countries. The emergence of knowledge-based entrepreneurship makes universities become one of the vital supply sources for creating entrepreneurs. Even though it has institutional suppor...

Entrepreneurship in Indonesia is still relatively low and lagging behind other ASEAN countries because the number of entrepreneurs in Indonesia has only reached 3.47% of the total population. College students have become one of the vital sources of supply for entrepreneurs in Indonesia. Therefore, to increase the number of entrepreneurs, the Indone...

ABSTRAK Pelayanan yang prima merupakan kunci keberhasilan di industri hotel. Oleh karena itu, karyawan front office di hotel, sebagai gambaran citra perusahaan sekaligus industri dituntut untuk menunjukkan pelayanan yang terbaik secara konsisten dari waktu-waktu. Untuk memenuhi tuntutan pekerjaan maka karyawan front office bekerja dengan waktu yang...

Startups, as they are bounded to their liabilities of newness and smallness, need to collaborate extensively with their external partners through the open innovation process. This study aims to depict Co-working space's pivotal role in building up a working innovation ecosystem that facilitates open innovation for startups. To get a more deep under...

Kebutuhan masyarakat akan layanan kesehatan sangat tergantung pada keberadaan Puskesmas dikarenakan lokasinya yang mudah dijangkau, biaya yang murah atau bahkan gratis dengan pelayanan yang memadai meskipun terkadang Puskesmas juga memiliki keterbatasan dalam jumlah sumber daya yang dimiliki. Kegiatan PkM yang dilakukan oleh tim dosen UMN ini adala...

p>The increasing number of internet users in Indonesia, especially mobile internet users, has changed consumer habits and behavior in consuming entertainment. Internet penetration leads to the increasing consumption of streaming video on demand (SVOD) services in Indonesia, which is increasingly popular. Netflix is one of the largest SVOD service p...

In accordance with the government’s regulations in Indonesia, all financial services institutions are obliged to implement a customer complaint handling mechanism, which has contributed to the rapid growth of the call center industry. As a benchmark for managing service quality, call center workers are required to always keep their emotions stable...

Penelitian ini membahas mengenai persepsi terhadap lingkungan eksternal dan risk propensity sebagai faktor yang mempengaruhi niat kewirausahaan. Di tengah kondisi lingkungan bisnis yang penuh dengan ketidakpastian, organisasi harus senantisa dinamis dan meningkatkan kewirausahaan sebagai salah satu bentuk respon stratejik. Penelitian ini berupaya u...

The theme of this paper is the role of the organization and social capital in the process of virtual collaboration. Business environment is constantly changing and the level of intense competition makes organizations strive to create more sustainable value. For large organization with large networks, there are geographical limitations that restrict...