Eirill Bø

BI Norwegian Business School | BINBS · Strategi og logistikk

For å ta ansvaret for det grønne skiftet må vi se på hvordan integrasjonen av markedsføring og logistikk i forsyningskjedene kan bidra til bærekraftig praksis. Ved å forstå hvordan markedsføring og logistikk fungerer sammen, kan virksomheter identifisere muligheter for å redusere miljøpåvirkningen av forsyningskjedene sine. Ledelse av bærekraftige...

The purpose of this study is to investigate how the COVID-19 crisis affected delivery security and firms’ preparedness and responses in Norway. Investigations focus on supply chains which were critical for maintaining the supply of essential goods when large parts of society closed down. This includes four firms belonging to food and pharmaceutical...

In this paper we have utilised GPS data as a base to track truck movements and analyse transport activities. Combined with a Decision Support Tool we have investigated how different transport solutions affect the transport cost and CO2 emissions. The information gained from GPS-data helps firms such as a fruit and vegetables wholesaler to gain bett...

This article presents results from a randomized controlled eco-driving experiment with differential treatment between two groups of truck drivers in Norway. Using data from in-vehicle devices, we investigate whether eco-driving interventions (a course, active monthly follow-ups, and non-monetary incentives) reduce fuel consumption by inducing more...

Inefficiency in complex reverse-logistical operations, such as the collection and transport of various wastes, can often be traced to two related factors. Adversarial and arms-length relationships between service providers and customers are commonplace, alongside surprisingly limited understanding of the cost base. This study investigated transpare...

Transport is an important function in the supply chain. This chapter focuses on how to buy a transport service, how to form a transport contract, and how a transparent relationship will influence the risk and the relationship between transport provider and buyer. By developing a decision support tool (DST-model) and calculating the cost and the tim...

7II2E5-accfbd! Det er tette bånd mellom fagene logistikk og markedsføring, og denne boka viser hvordan disse fagområdene henger sammen og utfyller hverandre. Enkelt sagt forklarer logistikksiden den fysiske fl yten av varene og hvordan varestrømmene foregår, mens markedsføringsdelen viser hvordan kjedene er bygget opp. Ledelse av forsyningskjeder g...

Efficiency in the collection and transport of waste electrical and electronic equipment (WEEE) is important for economic and environmental reasons. A detailed analysis of the logistical- and cost-effectiveness of the collection and transport of WEEE in Norway reveals regional geography to be a particularly important factor; it varies significantly...

This research compares the environmental impact, in terms of greenhouse gas emissions, of using refillable polyethylene terephthalate (REF-PET) and non-refillable polyethylene terephthalate (NR-PET) bottles in the Norwegian soft drink and carbonated water market. A Microsoft Excel spread sheet was developed in close cooperation with Coca-Cola, Mack...

Many trading companies have taken a global approach to their supply markets, sourcing from low-cost foreign countries in order to achieve cost reductions. There remains, however, a lack of evidence that sourcing internationally actually leads to improved economic performance. This can be explained by two key challenges in terms of how to achieve a...

Purpose This paper aims to report on the efforts of a wholesaler in overcoming one of the main barriers to successful marketing channels – namely the “transparency problem”. Design/methodology/approach A decision‐support tool that is capable of providing detailed cost‐analysis of transportation arrangements is developed and applied within the cont...

The purpose of this paper is to describe the development and application of a valuable decision support tool to ensure appropriate pricing of transportation services in the wholesale grocery industry. The impetus for the development of this tool was the recognition that enterprise resource planning systems typically lack data on transportation issu...