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... items of questions represent each variable. Table 1 summarizes the results of validity and reliability tests. The Pearson Coefficient value is measured at df 48 (50-2) significance level of 0.05 (two-tailed test) is 0.279. ...

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... Selama tahap pembelian, sesuai dengan Nicosia (1966), mencakup dua fase pilihan pengecer dan pilihan (Foxall & Goldsmith, 1988;Horley, 1991;Oliver & DeSarbo, 1988)pada perspektif (Carbaugh, 2016;McCormick, 2017;Silalahi & Fahham, 2019). Sebagaimana dinyatakan pada tabel 2.26., media sosial memberikan kepada konsumen sarana untuk akses cepat ke jaringan sosial online mereka. ...
... Komunitas konten mengenai konteks sosial struktural video ditemukan di komunitas konten (a) diduga berpotensi memengaruhi pengalaman pariwisata, (b) merupakan alat penting yang meningkatkan minat di antara calon konsumen, (c) membangkitkan kenikmatan mental, berupa angan-angan dan khayalan bagi diantara mereka yang belum pernah ke tujuan memahami marketing pemasaran, dan dalam bentuk imajinasi pengalaman kembali produk penjualan masa lalu bagi mereka yang pernah ke sana dan (d) dapat dianggap sebagai moda "transportasi" ke tujuan, sehingga memungkinkan berbagi, dan menyediakan akses ke pengalaman wisata (Fattore & Diener, 2015;Silalahi & Fahham, 2019; M. C. Wilson, 2014;Zhang & Tseng, 2020). Terutama video di YouTube telah dianggap sebagai sumber informasi bagi wisatawan yang memungkinkan mereka untuk mencari kegiatan tertentu, mencari bantuan dan nasihat tentang tujuan mereka, atau bahkan menonton ulasan langsung. ...
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The problem of globalization is characterized by people's lifestyles with the role of the state and the role of business which is very important in the perspective of their needs. The pattern of human life is in dire need of data research capable of solving global problems. The economic role of the public interest by the needs of the political market. The pattern of political economy is the rise and fall of the global role which is marked by obtaining the community's need for its economic market, negotiation in the communication aspect is a business negotiation route that can improve the community's standard of living needed. Negotiations on the aspect of business communication are a process from the start of the system and economic dynamics that develop as if endlessly like a "turning wheel" bias towards this role and the state towards the role of a market economy that stretches across national and international levels, for example multilateral, regional and opinion. general. The purpose of this business negotiation requires how we find economic problems starting from the role and function of corporate communication in giving impact to the development of a complex social environment.