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The operational Definition of Research Variables

The operational Definition of Research Variables

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Studies on personal cloud storage services (PCSS) adoption in the context of Malaysia is still very limited. Against this concern, a study was undertaken to investigate factors that could influence mobile learning adopting. Drawing upon The Unified Theory of Acceptance and Use of Technology (UTAUT) and two other variables which are perceived credib...

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... personal innovativeness variable is added because PCSS is considered new technology, and hence, the element of individual readiness is considered crucial in the adoption decision ( Wang et al., 2009). Table 1 presents the operational definition of the variables and the corresponding hypotheses. ...

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