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The research aimed to see how the influence of service quality was on customer satisfaction and loyalty in Hunky Dory Barbershop. The research was an explanatory research. The sampling technique was done by giving questionnaires to random customers who came to Hunky Dory barbershop. Analysis applied Structural Equation Modeling-Partial Least Square...
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... loading factor values > 0,55 can be said to be valid and has t-value above 1,96 (Meyer, Van Witteloostuijn, & Beugelsdijk, 2017). The validity test results show that eight indicators are declared invalid (loading factor value < 0,55), as seen in Table 2 and Figure 3. The invalid eight indicators are excluded from the model. ...
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... Salzman, Matathia & O'Reilly (2005) also noted that due to appearance and grooming being intertwined and essential with the idea of professionalism, especially in the business world, such ideas have thus spread throughout the social world and substantially increased men's consciousness of self maintenance and selfcare. This could also motivate barbers to strive in honing their skills and make the environment as comfortable as possible to cater their customers, in order to make their clients loyal and satisfied (Muhammad Fakhrul Arifin et al., 2020). ...
The Bruneian barber industry has been slowly growing in size since the establishment of Brunei’s first locally owned barbershop, Chaps & Rebels in 2012. Being only a recently booming business community, the experiences and the culture of the Bruneian barbers have yet to have academic narratives, which look at them through an anthropological lens, be done. Therefore, this research paper looks to tell the stories of a number of the local barbers throughout their journey of becoming barbers, the challenges they have faced, how they established their brand and their identity as barbers, looking into the contemporary culture of barbers as well as the whole Bruneian barbering community in general.
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... Servqual telah banyak digunakan untuk mengevaluasi barbershop. Pertama, konsumen Hunky Dory Barbershop menyatakan bahwa konsumen tidak mempersoalkan tingkat harga jika mereka merasa puas dengan barbershop tersebut dan semakin tinggi pelayanan yang diberikan maka konsumen akan semakin setia terhadap barbershop tersebut (Arifin, Hartoyo, & Yusuf, 2020). Kedua, semakin baik kualitas dan persepsi harga yang diberikan oleh Barbershop 'X' kota Padang maka semakin tinggi peluang konsumen untuk melakukan proses bisnis pada barbershop tersebut (Abdilla & Husni, 2018). ...
... Hal tersebut berbeda dengan Emery Barbershop yang harus meningkatkan kualitas keadaan tempat ibadah yang berada pada kuadran A (Surianto et al., 2017) dan Vonnette Barbershop yang harus meningkatkan emotional response yang juga berada pada kuadran A (Madja et al., 2017). Kepuasan pelanggan tersebut diharapkan akan dapat meningkatkan loyalitas konsumen (Arifin et al., 2020;Setyanta, 2017;Tinamora, 2015 (Surianto et al., 2017). ...
XYZ Barbershop merupakan salah satu penyedia jasa pangkas rambut yang melayani shaving, cream bath, coloring, highlight, dan massage yang berlokasi di Yogyakarta. XYZ Barbershop berusaha memenuhi kepuasan dan keinginan konsumen atas produk yang ditawarkan dan kualitas pelayanan yang diberikan untuk bersaing dengan barbershop lain. Penelitian di XYZ Barbershop dilakukan untuk mengetahui kualitas dari pelayanan dan fasilitas yang diberikan. Penelitian ini menggunakan metode Service Quality (SERVQUAL) yang digunakan untuk mengidentifikasi atribut yang akan diteliti dan untuk mencari nilai kepuasan konsumen. Pembuatan kuesioner di metode SERVQUAL ini menggunakan 22 atribut kualitas yang dibagi ke dalam 5 (lima) dimensi. Metode Importance Performance Analysis (IPA) digunakan untuk mengelompokkan atribut menjadi kuadran prioritas utama, kuadran dipertahankan, kuadran prioritas rendah, dan kuadran berlebih. Nilai dari perhitungan SERVQUAL seluruh atribut masih berada dalam gap negatif. Hal ini menunjukkan bahwa kualitas pelayanan dan fasilitas yang diberikan XYZ Barbershop belum memenuhi harapan konsumen. Hasil pengelompokan diagram Importance Performance Analysis menghasilkan dua atribut yang berada pada prioritas utama, yaitu usaha tersebut harus meningkatkan keluasan dan keamanan tempat parkir serta memberikan berbagai macam pilihan model rambut, karena kedua atribut kualitas tersebut merupakan harapan konsumen sebagai prioritas utama agar dilakukan perbaikan.
Evaluation of Manggarai-Soekarno Hatta Airport Train Service Performance Based on Users Perception: Initially, the airport train was operated to serve the route from Sudirman Station to Soekarno Hatta Airport. However, since October 5, 2019, PT Railink officially operates the airport train from Manggarai Station to Soekarno-Hatta Station. The existence of the Manggarai-Soekarno Hatta airport train is expected to make it easier for the passanger because Manggarai station is relatively more integrated with other modes of transportation such as the Trans Jakarta and the Indonesian Commuter Train (KCI) from Bogor, Depok and Bekasi. This is expected to increase the occupancy of airport train passengers. In order to attract public interest, it is necessary to evaluate the implementation of the Manggarai-Soekarno Hatta Airport Train in order to support the achievement of optimal services so as to increase the number of users. The purpose of this research is to evaluate the operation of the Manggarai Airport Train-Soekarno Hatta. The purpose of this study is to provide recommendations in order to support the achievement of optimal services so as to attract the public's interest to use them in order to increase the number of users. The analytical method used is the Importance Performance Analysis (IPA) and the Customer Satisfaction Index (CSI). The results of this study are based on the results of the Paired T-test Sample, it can be concluded that there is a statistically significant difference in the number of daily passengers before and after the operation of the Manggarai Airport Train Station. Therefore, statistically the existence of the Airport Train Station in Manggarai has a significant impact on the daily number of airport train passengers. In addition, what should be improved in terms of services are easily accessible travel information; ease of obtaining tickets; ease of changing to other transportation (integration between modes); the availability of facilities for passengers with special needs both at the station and inside the train. For the airport train user satisfaction index value as stated in the Customer Satisfaction Index (CSI) is 0.8682, which is in the very satisfied category. Keywords: Airport Train: Importance Performance Ananlysis (IPA); Customer Satisfaction Index (CSI). ABSTRAK Kereta bandara pada awal dioperasikan melayani rute Stasiun Sudirman menuju Bandara Soekarno Hatta. Akan tetapi sejak 5 Oktober 2019 PT Railink resmi mengoperasikan kereta api bandara dari Stasiun Manggarai ke Stasiun Soekarno-Hatta. Keberadaan kereta api bandara Manggarai-Soekarno Hatta diharapkan memudahkan masyarakat karena di stasiun Manggarai relatif lebih terintegrasi dengan moda transportasi lain seperti Trans Jakarta maupun Kereta Commuter Indonesia (KCI) dari arah Bogor, Depok maupun Bekasi. Hal tersebut diharapkan dapat meningkatkan okupansi penumpang kereta api bandara. Agar menarik minat masyarakat diperlukan evaluasi penyelenggaraan KA Bandara Manggarai-Soekarno Hatta guna mendukung tercapainya pelayanan yang optimal sehingga dapat dapat meningkatkan jumlah penggunanya. Maksud dari penelitian ini adalah melakukan evaluasi terhadap penyelenggaraan Kereta Api Bandara Manggarai-Soekarno Hatta. Tujuan dari penelitian ini adalah memberikan rekomendasi guna mendukung tercapainya pelayanan yang optimal sehingga dapat menarik minat masyarakat untuk menggunakannya agar dapat meningkatkan jumlah penggunanya. Metode analisis yang digunakan adalah Importance Performance Ananlysis (IPA) dan Customer Satisfaction Index (CSI). Hasil dari penelitian ini adalah berdasarkan hasil Paired T-test Sample dapat disimpulkan bahwa secara statistik terdapat perbedaan yang signifikan jumlah penumpang harian sebelum dan sesudah pengoperasian Stasiun KA Bandara Manggarai. Oleh karena itu, secara statistik keberadaan Stasiun KA Bandara di Manggarai memberikan dampak yang signifikan terhadap jumlah penumpang harian KA Bandara. Selain itu, yang harus ditingkatkan dari segi pelayanan adalah informasi tentang perjalanan yang mudah diakses; kemudahan dalam memperoleh tiket; kemudahan berganti angkutan lain (integrasi antar moda); tersedianya fasilitas bagi penumpamg berkebutuhan khusus baik di stasiun maupun didalam kereta. Untuk nilai indeks kepuasan pengguna KA Bandara yang tertuang dalam Customer Satisfaction Index (CSI) adalah sebesar 0,8682 yaitu dalam kategori sangat puas. Kata Kunci: Kereta Bandara, Importance Performance Ananlysis (IPA); Customer Satisfaction Index (CSI).
