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Source publication
The case of Post Holdings buying Weetabix: A critical strategic analysis of the current Strategic Change
Context in source publication
Context 1
... to Porter (cited in Isoraite, 2018) there are three generic strategies that companies can use to create and mantain a competitive advantage, namley: (1) low-costs strategies, (2) differentiation strategies and (3) successful focus strategies. These generic stretegies are illustrates in Figure 1 and discussed below: ...