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The paper discusses the concept of employee motivation in the workplace and its importance for organizational success. It highlights the gap in literature regarding the most effective ways to motivate employees, which mainly focuses on individual factors such as personality traits and motivational theories. The paper aims to explore the impact of b...
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... The questionnaire designed for data collection encompasses variables related to digital transformation practices, government policies, content quality innovation, and organizational performance, employing Likert five-level scales for measurement (Sun, P., & Zuo, X., 2023). Digital transformation, subdivided into digital publishing and digital concepts, is assessed based on existing literature and industry-specific adjustments, aiming to evaluate enterprises' performance and progress in adopting advanced digital technologies (Gilch & Sieweke, 2021;Warner & Wager, 2019). ...
This study investigates the influence of digital transformation (DT) on the performance of book publishing enterprises, focusing on the intricate dynamics among internal resources, management practices, external policy environments, and content quality. Through empirical analysis and theoretical insights, the research elucidates the synergistic effects of these factors on organizational outcomes. The findings emphasize the critical role of resource allocation, management optimization, and government policies in facilitating successful DT adoption. Moreover, the mediating role of content quality in enhancing consumer engagement and market competitiveness is underscored. Overall, this study contributes to a deeper understanding of the complexities of DT within the book publishing industry and offers practical implications for stakeholders seeking to navigate digital disruptions and capitalize on emerging opportunities.
... Lastly, organizational flexibility and environmental turbulence are expected to moderate the relationship between digital customer orientation and corporate transformation performance (H5 and H6). Sun et al. (2023) emphasize the need for organizational factors to be incorporated into employee motivation research, highlighting the importance of adaptability in navigating dynamic business environments. ...
This research examines the impact of digital customer orientation on business model innovation and enterprise transformation performance within the cosmetics industry. Through theoretical analysis and empirical validation, it identifies four dimensions of digital customer orientation: digital customer positioning, interactive value creation, ecosystem construction, and data analysis support. Findings suggest a positive association between digital customer orientation and business model innovation, particularly driven by data analysis support. Additionally, business model innovation mediates the relationship between digital customer orientation and enterprise transformation performance. Organizational flexibility and environmental turbulence are observed as moderating factors, emphasizing the significance of adaptability and market dynamics in digital transformation endeavors. The study offers strategic insights for marketing practitioners and underscores the importance of leveraging big data for market positioning in the cosmetics sector.
... This study delineates four key variables-value proposition, customer participation, customer perceived value, and value creation-in a comprehensive empirical investigation, aiming to elucidate their interrelationships (Law et al., 2019;Sun, 2022;Sun et al., 2023). Operationalizing these variables, the study partitions value proposition into use value proposition and exchange value proposition, customer participation into information provision and cooperative production, and value creation into use value creation and exchange value creation (Law et al., 2019;Sun et al., 2023). ...
... This study delineates four key variables-value proposition, customer participation, customer perceived value, and value creation-in a comprehensive empirical investigation, aiming to elucidate their interrelationships (Law et al., 2019;Sun, 2022;Sun et al., 2023). Operationalizing these variables, the study partitions value proposition into use value proposition and exchange value proposition, customer participation into information provision and cooperative production, and value creation into use value creation and exchange value creation (Law et al., 2019;Sun et al., 2023). Subsequently, drawing from literature review and logical inference, the study formulates a value creation process model and advances 16 hypotheses to explicate the relationships among these variables (Law et al., 2019;Sun et al., 2023). ...
... Operationalizing these variables, the study partitions value proposition into use value proposition and exchange value proposition, customer participation into information provision and cooperative production, and value creation into use value creation and exchange value creation (Law et al., 2019;Sun et al., 2023). Subsequently, drawing from literature review and logical inference, the study formulates a value creation process model and advances 16 hypotheses to explicate the relationships among these variables (Law et al., 2019;Sun et al., 2023). Value proposition has a significant positive impact on value creation H1-1 The use of value proposition has a significant positive impact on the use of value creation H1-2 Exchange value proposition has a significant positive impact on exchange value creation H2 ...
This research investigates the impact of value propositions in Chinese health service enterprises on value creation, with a focus on customer participation as a mediating variable. Employing a dual dimension framework, the study identifies three formal stages in the value creation process: labor production, circulation and exchange, and consumption experience. Through empirical analysis involving 303 valid questionnaire responses, it was found that value propositions exert direct or indirect influence on value creation, mediated by customer participation. Furthermore, customer perceived value was found to positively moderate the relationship between customer participation and value creation. Practical implications suggest the importance of prioritizing use value creation, establishing mechanisms to address contract violations, and reshaping societal expectations towards value. However, limitations include potential oversight of implicit value propositions and challenges in quantitatively measuring usage value. Future research may explore alternative data sources and refine measurement techniques for a deeper understanding of value creation in service industries.
... This approach helped identify research gaps and formulate theoretical frameworks based on previous findings . Secondly, in-depth interviews were conducted with management personnel from typical Guangdong IoT companies to gain insights into the practical challenges and operational dynamics within the industry (Sun & Zuo, 2023). These semi-structured interviews provided valuable qualitative data to complement the literature review findings. ...
... These semi-structured interviews provided valuable qualitative data to complement the literature review findings. Thirdly, a questionnaire survey method was employed, wherein a custom innovation competency scale for Guangdong IoT companies was developed to align with the research objectives (Sun & Zuo, 2023). While mature scales from existing literature were utilized for other variables, the questionnaire was distributed online and administered to selected respondents via WeChat. ...
... Validity testing comprised content, convergent, and discriminant validity tests. Content validity was ensured through collaboration with a marketing professor and reference to authoritative scales (Sun & Zuo, 2023). Convergent validity was assessed using the Kaiser-Meyer-Olkin (KMO) and Bartlett's test, followed by exploratory factor analysis (EFA) and confirmatory factor analysis (CFA). ...
This study investigates the impact of market orientation and collaboration with supply chain members on product innovation performance in Guangdong IoT companies. Empirical analysis reveals that both dominant and reactive market orientations positively influence collaboration with supply chain members and product innovation performance. The study identifies three dimensions of innovation competency—strategic collaboration, research and development collaboration, and marketing collaboration—and highlights their mediating role in the relationship between market orientation and product innovation performance. Moreover, environmental turbulence moderates the impact of market orientation on product innovation performance, emphasizing the importance of aligning market strategies with external conditions. These findings contribute to theoretical understanding and offer practical insights for Guangdong IoT companies to enhance their innovation capabilities and drive product innovation in dynamic market environments.
... By focusing on enhancing digital operational capabilities and aligning them with digital dynamic capabilities, enterprises can optimize their sustainability outcomes. Secondly, it furnishes strategic guidance for formulating digital sustainable strategies, emphasizing the role of corporate entrepreneurship in mediating the impact of digital capabilities on sustainability (Sun & Zuo, 2023). Lastly, it elucidates the reasons for variations in sustainable development performance among Guangdong manufacturing enterprises, facilitating strategic adjustments based on evolving organizational and environmental dynamics . ...
This study investigates the complex mechanisms by which digital capabilities influence the sustainable development performance of Guangdong manufacturing enterprises through corporate entrepreneurship. By analyzing digital operational and dynamic capabilities, the study highlights their respective and combined effects on sustainability. Empirical results reveal that digital operational capabilities positively impact sustainability, while digital dynamic capabilities exhibit an inverted U-shaped relationship. Additionally, digital capabilities significantly enhance corporate entrepreneurship, particularly in innovation, new business development, and strategic updates, with organizational readiness moderating these effects. The study underscores the need for balanced digital capabilities and organizational preparation to optimize sustainable development outcomes. This research provides theoretical insights and practical guidance for the digital transformation of manufacturing enterprises, emphasizing the critical role of digital capabilities in achieving sustainable performance.
This study investigates the interplay between dynamic capability, digital maturity, and competitive advantage in electronic manufacturing enterprises. Through literature review, conceptual modeling, and empirical analysis of 325 valid questionnaires, the research reveals several key findings. Firstly, dynamic capability significantly impacts competitive advantage, with timely decision-making ability being the most influential. Secondly, dynamic capability positively affects digital maturity, particularly in terms of digital transformation management intensity and digital business intensity. Thirdly, digital maturity enhances competitive advantage, with both dimensions playing crucial roles. Lastly, digital maturity mediates the relationship between dynamic capability and competitive advantage, acting as a key mechanism. These findings provide insights into how enterprises can navigate the challenges of digital transformation to enhance competitiveness
This research investigates the interplay between information technology capabilities, digital transformation strategies, and digital innovation performance in traditional manufacturing enterprises. Utilizing a multi-case exploratory research approach, incorporating dynamic capability theory and institutional theory, hypotheses were formulated and validated through empirical analysis of questionnaire survey data. Findings reveal that IT capabilities positively influence both digital product and process innovation performance. Additionally, digital transformation strategies mediate the relationship between IT capabilities and innovation performance. Organizational legitimacy moderates the impact of digital transformation strategies on innovation performance, while environmental dynamism influences the relationship between IT capabilities, transformation strategies, and innovation performance. The study underscores the importance of aligning internal resources with strategic needs to navigate digitalization successfully in traditional manufacturing contexts.
This research investigates the impact of Digital Transformation Leadership on Digital Transformation (DT) performance in China's banking sector. It examines the mediating role of Incremental and Disruptive Business Model Innovation (BMI) and the moderating effect of Data-Driven Insights. Through regression analysis and hypothesis testing, the study confirms positive correlations between DT Leadership and both forms of BMI, as well as their significant contribution to DT performance. Moreover, it identifies the mediating effect of BMI on the relationship between DT Leadership and DT performance. Additionally, Data-Driven Insights are found to positively moderate the relationship between DT Leadership and BMI. These findings highlight the critical role of effective leadership and innovative strategies in driving digital transformation in the banking industry, emphasizing the importance of data-driven decision-making. The study contributes to the existing literature by providing insights into the mechanisms underlying DT in the banking sector, offering practical implications for industry practitioners and policymakers.
This study examines the dynamics of intergenerational knowledge transfer among young hospital staff. Through a sample of 361 participants, the research investigates the impact of learner motivation, organizational atmosphere, and absorption capacity on knowledge sharing and innovation. Findings reveal a significant positive relationship between learner motivation and both online and offline knowledge transfer, emphasizing the pivotal role of intrinsic drive-in facilitating knowledge exchange. Moreover, the study identifies organizational atmosphere as a moderator, highlighting its influence on the effectiveness of knowledge transfer processes. Additionally, absorption capacity emerges as a critical factor in enhancing the efficacy of knowledge dissemination within healthcare settings. These results underscore the importance of fostering a supportive organizational culture and developing individuals' intrinsic motivation to promote knowledge sharing and innovation among hospital staff.
This study investigates the intricate relationship between entrepreneurial orientation (EO), effect reasoning (ER), and digital transformation (DT) in enterprises. Drawing on established literature, it hypothesizes that EO positively influences ER formation, which, in turn, fosters DT. The research employs a quantitative approach, utilizing regression analysis to test the proposed hypotheses. Findings indicate a direct positive relationship between EO and DT, suggesting that enterprises with higher EO are more inclined towards digital initiatives. Additionally, the study reveals that EO promotes the formation of different patterns of ER, including experimental, flexible, pre-commitment, and tolerable loss reasoning. Importantly, ER emerges as a significant predictor of DT, mediating the relationship between EO and DT. These findings underscore the pivotal role of ER as a cognitive mechanism driving digital transformation efforts in enterprises. The study contributes to the literature by providing empirical evidence of the interplay between EO, ER, and DT, offering insights for practitioners seeking to navigate the complexities of digital transformation.
