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In this paper was shown how is possible to build relationship with customers by using mobile devices. there was discussed the various tools and the benefits arising from their use. The author shows examples of the use of mobile devices in building strong and profitable relationships with customers. It was also shown marketing opportunities, that re...
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CRM stands for Customer Relationship Management. It is a process used to know more about customers' needs, his likings and his behaviours to develop stronger relationships with them so that their life can be enhance with organization. Mahatma Gandhi said in 1890 in South Africa that a customer is the most important visitor on our premises. He is no...
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