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Geoffrey Moore's book, ''Crossing The Chasm'' 2 is a variation on the technology adoption lifecycle suggesting there is a gap between so called ''early adopters'' and ''early majority'' referred to as ''The Chasm.'' In order for a treatment to become ''mainstream'' this gap must be crossed.

Geoffrey Moore's book, ''Crossing The Chasm'' 2 is a variation on the technology adoption lifecycle suggesting there is a gap between so called ''early adopters'' and ''early majority'' referred to as ''The Chasm.'' In order for a treatment to become ''mainstream'' this gap must be crossed.

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Context 1
... Moore in his 1991 bestseller ''Crossing the Chasm'' described a gap in technology adoption between so called ''early adopters'' and ''mainstream adopters'' which was defined as the ''chasm'' (Figure 1). While this was applied to marketing and selling of disruptive technologies, its concept can equally be applied to new treatments in medicine. ...
Context 2
... temporary embolic agents may hold the key to safely expanding this technique to other joints in the body. Figure 1 and 2 yields a ''Chasm-Hype'' curve, suggesting that the chasm and trough of disillusionment can co-exist, both representing the challenges a technology seeks to overcome in order to reach maturity with mainstream adoption. ...

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Background The COVID-19 pandemic had an unprecedented impact on clinical practice and healthcare professionals. We aimed to assess how interventional radiology services (IR services) were impacted by the pandemic and describe adaptations to services and working patterns across the first two waves. Methods An anonymous six-part survey created using an online service was distributed as a single-use web link to 7125 members of the Cardiovascular and Interventional Radiological Society of Europe via email. Out of 450 respondents, 327 who completed the survey at least partially including 278 who completed the full survey were included into the analysis. Results Interventional radiologists (IRs) reported that the overall workload decreased a lot (18%) or mildly (36%) or remained stable (29%), and research activities were often delayed (30% in most/all projects, 33% in some projects). Extreme concerns about the health of families, patients and general public were reported by 43%, 34% and 40%, respectively, and 29% reported having experienced significant stress (25% quite a bit; 23% somewhat). Compared to the first wave, significant differences were seen regarding changes to working patterns, effect on emergency work, outpatient and day-case services in the second wave. A total of 59% of respondents felt that their organisation was better prepared for a third wave. A total of 19% and 39% reported that the changes implemented would be continued or potentially continued on a long-term basis. Conclusion While the COVID-19 pandemic has negatively affected IR services in terms of workload, research activity and emotional burden, IRs seem to have improved the own perception of adaptation and preparation for further waves of the pandemic.