1. Five components of Lasswell's 5W model

1. Five components of Lasswell's 5W model

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This book is the first initiative by the Green Cities and Construction Research Group (GCCRG), Razak Faculty of Technology and Informatics, Universiti Teknologi Malaysia, towards transforming the various relevant studies on the Malaysian project management current practices. This book would really be a significant showcase of GCCRG researchers on t...

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Context 1
... the concept of Lasswell's 5W Model in a simple manner via series of questions; who says something, which channel to convey messages, who is the message addressed to and what is the effect of the message. Fig. 5.3 illustrates the Lasswell's 5W Model and Table 5.1 displays the details of its components. The model will classify problems that influence the consistency of the message decoded by the recipient by its strict collection of questions (Koptseva, Liia and Kirko, 2015). ...

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